Social Media Executive

About The Role

Reporting into the Social Media Brand & Content Manager this is a pivotal role developing and executing innovative social media strategies that resonate with diverse audiences on TikTok Instagram and YouTube in alignment with key moments throughout the sports and racing calendar.

You will collaborate with our content teams to develop the content ensuring it is optimised for each platform and resonates with our target audience and lead in the delivery of paid social media campaigns focused on delivering top of funnel brand metrics.

You will

• Stay up to date with the latest social media trends and best practices to continuously improve campaign effectiveness and engagement.
• Utilise data and industry best practice to deliver best in class social media content.
• Measure and analyse results using analytical tools and report findings to key stakeholders.
• Utilise Platform Ads Managers and Sprout Social to manage and optimise social media campaigns.
• Perform compliance checks on all social media communications to ensure accuracy compliance with standards and regulatory adherence.

About You

• A strong understanding of all the social media platforms what they offer advertisers and users.
• Understand the value of social content in driving brand outcomes.
• Excellent digital/social campaign build monitor optimize and reporting skills.
• Knowledge of the various social advertising formats and placements.
• Communicates effectively and relates well to business and technical specialists.
• Engages with external partners and vendors in an effective manner.
• Advanced knowledge of Microsoft Excel.
• Experience with Facebook TikTok Google Snap X ad platforms is preferrable.
• Experience with any social monitoring or campaign management tools like Sprinklr Sprout etc.

The Perks

We work hard and play hard so along with a competitive salary and generous performancebased bonus heres some of our other perks:

• 25 days annual leave (thats right a whole extra week!
• Genuine flexible working policy with a $800 work from home office allowance
• Weekly concierge service including free massages manicure/nail appointments all onsite!
• Daily fresh fruit free breakfast sparkling water and Kombucha on tap in the office
• Development budget to send you to conferences events courses and other learning opportunities.
• Access to our Employee Assistance Program and a Circle In membership
• Industry leading Parental Leave support program with 26 weeks paid leave for Primary Carers and no wait time. We also have a progressive return to work benefit for your first 6 months back: come back for 3 days get paid for 4; come back for 4 days get paid for 5.

Whats the Green Tick Feeling

Well its different for everyone yet unites us all. Its the feeling you get when you succeed no matter what success looks like to you. It could be developing your career it could be working on an industry leading project or it could be making it to school pick up in time. Its all the little and big things that make you feel like youre thriving when working at Sportsbet.

Were an inclusive employer who welcomes you for who you are as you are so if you require adjustments to the recruitment process please let us know in your application. We also know flex means different things to different people so let us know how we can support you to be your best.

Ready for your Green Tick Feeling Apply now