Customer Tech-GIG-Adobe Analytics Senior-GDS0
Customer Tech-GIG-Adobe Analytics Senior-GDS0
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Job Description
At EY youll have the chance to build a career as unique as you are with the global scale support inclusive culture and technology to become the best version of you. And were counting on your unique voice and perspective to help EY become even better too. Join us and build an exceptional experience for yourself and a better working world for all.
Position Title Adobe Analytics Consultant
Position Overview
Adobe Analytics Consultant role is to help deliver analytics for multiple web properties and support strategic initiatives to a large technology client.
Responsibilities
- You will work with clients marketing and business partners to define Key Performance Indicators (KPIs) for new projects/enhancements. You will define the best analytics approach using Adobe Analytics Product Suite.
- Manage the processes for capture storage usage and tracking of online activity from multiple web sites
- Full responsibility for analytics needs across customer analytics platforms
- Ensure data integrity & documentation of tracking standards
- Troubleshoot and debug analytics implementation
- Work across both marketing and development to support both teams with analytics tracking
- Engage with projects to ensure the analytics solutions meets business requirements
- Deliver clear and actionable recommendations to improve and optimize the customer experience
- Generate reports and providing insights and recommendations based on data
- Provide guidance to develop tagging framework and provide QA support
- Proactively identifies issues and recommends resolutions working closely with key business leaders to offer alternatives and enhancements
- Manage the implementation and tracking of digital marketing initiatives both current and future.
Required Qualification
- Subject matter expert with total experience between 810 years with minimum 46 years using Adobe Analytics Suite
- Experience working with tagging technologies (Like GTM Adobe DTM Tealium or Ensighten) is required
- Experience on technical architecture/framework of analytical ecosystem(s)
- Experience in designing solutions and writing technical documentation for a medium/large scale commercial website
- Experience in interfacing between business and implementation units
- Stakeholder management skills including strong communication and presentation experience
- Quick learner who can solve problems and is selfmotivated
Mandatory skills:
- Platform: Adobe Analytics Google Analytics
- Tagging tools: Adobe Launch Tealium IQ Google Tag Manager
- Web Languages: HTML JavaScript jQuery Data Layer
- Experience in setting up DataLayer format and working with Front end development teams
- Expertise and patience to be able to explain analytics to various groups with differing levels of analytics knowledge and acquaintance
- Executive and time management skills to prioritize work in a demanding environment
Preferred Qualifications
- Intermediate/advanced experience with Adobe Analytics
- Advanced Excel
- Basic Power BI and SQL
- Prior experience with data collection tools (i.e. JSLL)
EY Building a better working world
EY exists to build a better working world helping to create longterm value for clients people and society and build trust in the capital markets.
Enabled by data and technology diverse EY teams in over 150 countries provide trust through assurance and help clients grow transform and operate.
Working across assurance consulting law strategy tax and transactions EY teams ask better questions to find new answers for the complex issues facing our world today.
Employment Type
Full Time
