Associate Manager Brand Marketing People
Associate Manager Brand Marketing People
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$ 64350 - 72000
1 Vacancy
Job Description
Job Title
Associate Manager Brand Marketing PeopleJob Description
Job Title:
Associate Manager Brand Marketing PEOPLE
I. Job Summary Major goals and objectives.
As an integral part of the PEOPLE Brand Marketing team you will support the gotomarket presale process and play a strategic role in developing brand strategy and driving revenue growth with advertising partners across print digital social video and events. Youll help develop impactful marketing programs working alongside Vertical Marketing Digital Sales Print Sales and Strategic Account teams to ensure our offerings effectively drive revenue growth.
Hybrid 3x a week New York Office
Inoffice Expectations: This position is hybrid inoffice in NYC with the ability to work remotely for up to 2 days per week.
II. Essential Job Functions
Weight
Accountabilities Actions and Expected Measurable Results
50
Brand development including creating new brand opportunities and updating brand sales materials for franchises tentpoles and partnerships
30
Assisting with postsale for advertiser programs tied to PEOPLE tentpoles partnerships or franchises
20
Researching relevant industry media and category trends sharing your findings with the team and using these tools to inform ideas.
All other duties as assigned.
100
About The Positions Contributions:
Editorial Brand Positioning Strategy Packaging: Assist in GTM strategy and packaging with internal teams to develop create and package gotomarket materials
Develop Marketing Materials: Create presentations and sell sheets that communicate PEOPLEs unique value proposition to advertising clients across all verticals
Proactive Ideation: Bring new opportunities to brainstorms and team meetings that are grounded in the DNA of our brand
Added Value Offerings: Execute added value programs that drive revenue impact such as inbook listings eblasts custom research questions and sampling opportunities
PreSales Team Organization: Help marketing team with ongoing maintenance and creation of gotomarket materials such as brand and category presentations onesheets and more
Team Management: Help coordinate special projects and team organization tools to help keep the team organized in the day to day
III. Minimum Qualifications and Job Requirements All must be met to be considered.
Education:
Bachelors Degree preferred or equivalent work experience.
Experience:
24 years of relevant work experience integrated multiplatform marketing experience preferred. Experience developing brand sales materials also preferred.
Specific Knowledge Skills and Abilities:
Excellent creative writing and storytelling skills with an ability to execute visually impactful presentations (fluent in Keynote and Powerpoint)
Youre an excellent communicator who remains poised under pressure and demonstrates strong interpersonal skills
You are a true selfstarter with a cando attitude
You are a selfmotivator who has a desire to learn and take on new challenges
You are comfortable working in a fast paced environment
Travel Required (Approximate): 10
It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age color national origin citizenship status physical or mental disability race religion creed gender sex sexual orientation gender identity and/or expression genetic information marital status status with regard to public assistance veteran status or any other characteristic protected by federal state or local law. In addition the Company will provide reasonable accommodations for qualified individuals with disabilities.Accommodation requests can be made by emailing .
The Company participates in the federal EVerify program to confirm the identity and employment authorization of all newly hired employees. For further information about the EVerify program please click here: Range
Salary: New York: $64350.000 $72000.00The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location experience and performance. The range listed is just one component of Dotdash Merediths total compensation package for employees. Other compensation may include annual bonuses and short and longterm incentives.In additionDotdash Meredith provides to employees (and their eligible family members) a variety of benefits including medical dental vision prescription drug coverage unlimited paid time off (PTO) adoption or surrogate assistance donation matching tuition reimbursement basic life insurance basic accidental death & dismemberment supplemental life insurance supplemental accident insurance commuter benefits short term and long term disability health savings and flexible spending accounts family care benefits a generous 401K savings plan with a company match program 1012 paid holidays annually and generous paid parental leave (birthing and nonbirthing parents) all of which may vary depending on the specific nature of your employment with Dotdash Meredith and your work location. We also offer voluntary benefits such as pet insurance accident critical and hospital indemnity health insurance coverage life and disability insurance.
#NMG#Required Experience:
Manager
Employment Type
Full-Time
