Vice President Affiliate Marketing
Vice President Affiliate Marketing
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Salary Not Disclosed
1 Vacancy
Job Description
At Westgate Resorts we enrich lives by creating exceptional vacation experiences and lifelong memories. The Vice President of Affiliate Marketing is responsible for the leadership and of Westgates affiliate and partner marketing strategy to drive qualified vacation ownership leads increase resort tour bookings and generate incremental revenue. This role will build manage and optimize a portfolio of affiliate partners and thirdparty marketing relationships that support the companys vacation ownership objectives. The VP will oversee affiliate marketing and partner with the Digital Marketing team on affiliate relationship opportunities and channels and ensure all partnerships are aligned with Westgates brand values and business goals
Additionally the person must possess and adhere to the following core company values:
- Integrity
- Passion
- Work Ethic
Job Responsibilities
- Develop and lead the companys affiliate marketing strategy focused on lead generation and vacation package bookings.
- Identify negotiate and secure affiliate partnerships across digital platforms hospitality networks entertainment retail and communitybased channels.
- Manage daytoday affiliate program operations including partner onboarding performance management compliance monitoring and contract negotiations.
- Establish commission structures incentive programs and partnership terms to drive partner engagement and revenue.
- Collaborate crossfunctionally with Sales Digital Marketing Brand & Creative Legal Finance and Operations teams to ensure partnership strategies support organizational goals.
- Analyze affiliate performance data and KPIs to optimize campaign results improve lead quality and maximize return on investment.
- Lead and mentor a team of affiliate marketing managers and coordinators to execute program strategies and maintain strong partner relationships.
- Develop marketing campaigns promotional offers and cobranded initiatives with affiliate partners.
- Stay current on affiliate marketing trends technologies competitive landscape and compliance regulations.
- Represent Westgate Resorts at industry events conferences and affiliate partner meetings to strengthen relationships and expand the affiliate network.
Qualifications :
Experience:
- 10 years of progressive leadership experience in affiliate marketing digital partnerships or business development within the hospitality timeshare or travel industry.
- Proven success in building and managing affiliate programs with measurable revenue and lead generation impact.
- Experience in contract negotiations partnership management and affiliate operations.
- Demonstrated experience leading a team and working crossfunctionally in a fastpaced environment.
- Experience working in or supporting Timeshare Sales & Marketing and Call Center operations highly preferred.
Education:
- Bachelors degree in Business Marketing Hospitality Management or a related field or equivalent relevant work experience.
- Masters degree in Business Administration (MBA) preferred.
Skills/Knowledge:
- Strong knowledge of affiliate marketing platforms networks and digital marketing best practices.
- Exceptional relationship management negotiation and communication skills.
- Analytical and datadriven mindset with experience in ROI analysis and affiliate performance optimization.
- Resultsoriented with a focus on delivering qualified leads and revenue growth.
- Strong leadership mentoring and team development capabilities.
- Ability to manage multiple projects partnerships and priorities simultaneously.
- High level of integrity professionalism and attention to compliance standards.
- Proficiency in Microsoft Office Suite; experience with affiliate management systems CRM platforms and analytics tools preferred.
Additional Information :
Why Westgate
- Comprehensive health benefits medical dental and vision
- Paid Time Off (PTO) vacation sick and personal
- Paid Holidays
- 401K with generous company match
- Get access to your pay as you need it with our Daily Pay benefit
- Family benefits including pregnancy and parental leave and adoption assistance
- Wellness Programs
- Flexible Spending Accounts
- Tuition Assistance
- Military Leave
- Employee Assistance Program (EAP)
- Life Disability Accident Critical Illness & Hospital Insurance
- Pet Insurance
- Exclusive discounts for Team Member (i.e. hotels cruise resorts restaurants entertainment etc.
- Advancement & development opportunities
- Community Involvement Programs
Westgate Resorts is an Equal Employment Opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin protected veteran status disability status or any other protected status under federal state or local law. If you have a disability and believe you need a reasonable accommodation in order to complete your application or any part of the recruiting process please email with the job title and the location of the position for which you are applying.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
