Salesforce Marketing Cloud Email Producer Contract

Position: Salesforce Marketing Cloud Email Producer (Contract)

Mode: Contract - Long Term

Location: Remote

About the role

The Salesforce Marketing Cloud (SFMC) Email Specialist is responsible for the successful production, management, and deployment of customer-facing email and SMS campaigns. This role will work closely with internal programs, copy editors, design team members, data analysts and other members of the marketing automation team to ensure communications are deployed accurately, on time, and follow brand and legal standards.

Key responsibilities

With hundreds of millions of messages being sent by the organization every year, the SMFC Email Specialist plays an important role in ensuring the students, parents, and professionals who we serve receive personalized, timely, accurate communications. This individual will leverage their HTML abilities to transform text-based content and provided images into responsive, personalized, and dynamic email communications. They will own the deployment process for assigned communications, collaborating with team members from different parts of the organization to keep campaigns moving through tight deadlines.

Primary Responsibilities

The SFMC Email Specialist will:

• Manage assigned email and SMS projects through coding, editing, proofing, quality assurance and deployment phases.
• Work closely with marketers and other stakeholders to produce and deploy email and SMS communications, meeting aggressive deadlines.
• Securely manage and upload contacts lists.
• Hand-code HTML from text documents into emails. Assist in the creation of templates, automations, quality control and dynamic campaigns as needed.
• Closely follow internal email marketing processes, ensuring communications meet brand and legal standards, plus assist in documentation of processes as needed.
• Analyze campaigns and recommend best practices, A/B testing, new trends in email, etc.

Minimum Qualifications

• Solid understanding of email best practices, CAN-SPAM and other email and SMS data privacy laws.
• Experience in Salesforce Marketing Cloud Email Studio
• Strong project management skills
• A minimum of 3 years coding HTML emails, handling contact lists, and deploying communications through an email service provider is required, with recent Salesforce Marketing Cloud experience strongly preferred.
• Some A/B testing experience, and the ability to generate and communicate reports using marketing automation and web analytics tools to highlight key email/SMS performance indicators.
• Experience with responsive design for email.
• Exceptional organization, time-management, communications, attention-to-detail, and project-management abilities.
• Ability to learn and execute company-specific email production processes quickly and accurately.
• Bachelor s degree or equivalent experience.

Preferred Qualifications

• Hands on experience with data extensions, automations, journeys, filters and triggers in Salesforce Marketing Cloud is strongly preferred
• Salesforce Marketing Cloud Email Specialist certification is preferred
• Experience using AmpScript is a plus
• Some SQL knowledge is preferred
• Working knowledge of CloudPages and JavaScript is preferred

Pay Rate Range: $40-$45 per hr (Depending on Experience)

About the College Board

We are a mission-focused, not-for-profit membership organization that believes in promoting innovation, equity, and excellence for generations of students. Our members include more than 6,000 of the world s leading colleges, schools, and other educational organizations. We have over 1,600 employees in offices across the continental U.S. and Puerto Rico.

We are advocates for children and parents; we empower teachers and educators, and we are a strong presence in thousands of schools and communities across the country through programs and services - the SAT, Advanced Placement (AP and Pre-AP are just a few. Our work falls broadly into four categories: College Readiness, College Connection & Success, Student Opportunities, and Advocacy.

Named by Fast Company as one of the most innovative education companies, the College Board is a mission-focused organization. This job requires a strong focus on improving educational opportunities and outcomes, particularly for disadvantaged students, in the context of a competitive business environment.

Mission

Our mission is to clear a path for all students to own their future.

Selected candidates will be employed as a contingent worker of nextSource which is College Board s Managed Staffing Solutions Provider unless role is listed as direct hire . nextSource is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, marital status, parental status, cultural background, organizational level, work styles, tenure and life experiences. Or for any other reason. nextSource is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at