Head of Global Product EMEA Campaign Marketing
Head of Global Product EMEA Campaign Marketing
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Job Description
About the Role:
Grade Level (for internal use):
14The Role:
Located in London the Head of Global Product Marketing and EMEA Campaign Marketing will spearhead the development and of our global product marketing strategy while overseeing EMEA campaign marketing initiatives. You will lead a team of dedicated product and campaign marketers promoting a culture of inclusivity collaboration and high performance. Beyond team leadership your role involves conducting market research defining product positioning and crafting gotomarket strategies that align with our business will be expected to demonstrate advanced understanding of market trends and maintain a strategic vision that aligns with enterprise goals influencing stakeholder buyin across will work closely with Heads of EMEA Sales Market Outreach Global Product Innovation and Management as well as the regional Events Lead and the broader Marketing Leadership Team.
The Impact:
In this crucial role you will drive the companys growth and market presence by ensuring your team creates compelling product narratives and marketing campaigns that resonate with our target ability to lead highly visible multidisciplinary projects and initiatives will be essential in fostering product adoption and revenue leadership will empower your team to execute innovative marketing initiatives that elevate our position in the EMEA region. Your success will be measured by the effectiveness of marketing strategies team performance and overall impact on marketingdriven and influenced revenue.
The Career Opportunity:
Reporting to the Global Head of Marketing and being part of the Marketing Leadership Team you will have the chance to influence revenue directly and engage with the broader Commercial Senior Leadership role will require you to leverage your broad extensive knowledge of theories and practices within marketing and its interrelationship with other areas to drive strategic opportunities include partnering crossfunctionally on key strategic projects and presenting your insights to senior leadership and other divisions as appropriate.
You will gain exposure to various aspects of the business as well as influential investors and financial market stakeholders enhancing your understanding of the dynamic and evolving credit markets.
The Team/Business:
Our Marketing team is a professional and wellregarded group within S&P Global Ratings. The culture is inclusive and flexible with high expectations for performance and accountability. The team boasts a wealth of experience in Product Campaign Digital and Events Marketing offering a rich resource base for learning and contribution. Your colleagues in Sales Product Market Outreach Communications Analytical and Research & Development teams possess deep expertise in the capital and credit markets focusing on private markets emerging markets sustainable finance and decentralized finance.
You will also collaborate with product marketing leaders from other S&P Global divisions to align share best practices and collaborate. As members of the Product Marketing Alliance our product marketing team engages with external peers to stay ahead of industry best practices.
Once fully briefed on accountabilities and expectations you will enjoy a high degree of independence with ongoing support from the Global Head of Marketing.
The Ideal Candidate Will:
- Lead the development and of the global product marketing strategy setting a clear and inspiring vision aligned to enterprise strategy.
- Manage a team of global product and EMEA campaign marketers fostering inclusivity and driving high performance.
- Evolve our existing product launch process by leveraging your advanced knowledge in specialized fields to ensure it remains marketleading.
- Partner with Product Management to conduct indepth market research identifying trends customer needs and competitive landscapes.
- Define clear product positioning and develop robust gotomarket strategies.
- Collaborate closely with the Head of EMEA Sales Heads of Product Innovation and Management and the regional Head of Marketing to ensure cohesive messaging and .
- Build strong relationships across departments and regions influencing stakeholders internally and externally to support key initiatives.
- Craft compelling product narratives and marketing campaigns that resonate with target audiences.
- Measure the effectiveness of marketing strategies and team performance using datadriven insights refining marketing approaches based on performance metrics to demonstrate impact on revenue generation.
- Empower your team to innovate and execute marketing initiatives that enhance market presence.
Qualifications/Skills Required:
Educational Background:Bachelors degree in Marketing Business Administration Finance or a related field; an MBA or advanced degree is preferred.
Experience:
- An S&P Global Employee at this level would typically have 15 years of experience in product marketing campaign marketing or related roles preferably within the financial services or credit markets.
- Proven track record of leading marketing teams and executing successful gotomarket strategies.
- Market Knowledge:Strong understanding of EMEA market dynamics customer segments and competitive landscape in the financial services sector.
- Strategic Thinking:Ability to develop and implement strategic marketing plans that align with business objectives and drive revenue growth.
- Analytical Skills:Proficiency in market research data analysis and performance metrics to inform decisionmaking and optimize marketing strategies.
- Communication Skills:Exceptional verbal and written communication skills with the ability to craft compelling narratives and presentations for diverse audiences.
- Leadership Abilities:Strong leadership and team management skills with a focus on fostering collaboration accountability and high performance.
- Project Management:Excellent organizational and project management skills with the ability to manage multiple initiatives simultaneously and meet deadlines.
- CrossFunctional Collaboration:Experience working collaboratively across departments including sales product development and senior leadership.
- Digital Marketing Proficiency:Familiarity with digital marketing tools and platforms as well as experience leveraging digital channels for product promotion.
- Adaptability:Ability to thrive in a fastpaced dynamic environment and adapt to changing market conditions and business needs.
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About S&P Global Ratings
At S&P Global Ratings our analystdriven credit ratings research and sustainable finance opinions provide critical insights that are essential to translating complexity into clarity so market participants can uncover opportunities and make decisions with conviction. By bringing transparency to the market through highquality independent opinions on creditworthiness we enable growth across a wide variety of organizations including businesses governments and institutions.
S&P Global Ratings is a division of S&P Global (NYSE: SPGI). S&P Global is the worlds foremost provider of credit ratings benchmarks analytics and workflow solutions in the global capital commodity and automotive markets. With every one of our offerings we help many of the worlds leading organizations navigate the economic landscape so they can plan for tomorrow today.
For more information visit In It For You
Our Purpose:
Progress is not a selfstarter. It requires a catalyst to be set in motion. Information imagination people technologythe right combination can unlock possibility and change the world.
Our world is in transition and getting more complex by the day. We push past expected observations and seek out new levels of understanding so that we can help companies governments and individuals make an impact on tomorrow. At S&P Global we transform data into Essential Intelligence pinpointing risks and opening possibilities. We Accelerate Progress.
Our People:
Were more than 35000 strong worldwideso were able to understand nuances while having a broad perspective. Our team is driven by curiosity and a shared belief that Essential Intelligence can help build a more prosperous future for us all.
From finding new ways to measure sustainability to analyzing energy transition across the supply chain to building workflow solutions that make it easy to tap into insight and apply it. We are changing the way people see things and empowering them to make an impact on the world we live in. Were committed to a more equitable future and to helping our customers find new sustainable ways of doing business. Were constantly seeking new solutions that have progress in mind. Join us and help create the critical insights that truly make a difference.
Our Values:
Integrity Discovery Partnership
At S&P Global we focus on Powering Global Markets. Throughout our history the worlds leading organizations have relied on us for the Essential Intelligence they need to make confident decisions about the road ahead. We start with a foundation of integrity in all we do bring a spirit of discovery to our work and collaborate in close partnership with each other and our customers to achieve shared goals.
Benefits:
We take care of you so you cantake care of business. We care about our people. Thats why we provide everything youand your careerneed to thrive at S&P Global.
Our benefits include:
Health & Wellness: Health care coverage designed for the mind and body.
Flexible Downtime: Generous time off helps keep you energized for your time on.
Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills.
Invest in Your Future: Secure your financial future through competitive pay retirement planning a continuing education program with a companymatched student loan contribution and financial wellness programs.
Family Friendly Perks: Its not just about you. S&P Global has perks for your partners and little ones too with some bestin class benefits for families.
Beyond the Basics: From retail discounts to referral incentive awardssmall perks can make a big difference.
For more information on benefits by country visit: https://spgbenefits/benefitsummaries
Inclusive Hiring and Opportunity at S&P Global:
At S&P Global we are committed to fostering an inclusive workplace where all individuals have access to opportunities based on their skills experience and contributions. Our hiring practices emphasize fairness transparency and equal opportunity ensuring that we attract and retain top talent. By valuing different perspectives and promoting a culture of respect and collaboration we drive innovation and power global markets.
S&P Global has a Securities Disclosure and Trading Policy (the Policy) that seeks to mitigate conflicts of interest by monitoring and placing restrictions on personal securities holding and trading. The Policy is designed to promote compliance with global regulations. In some Divisions pursuant to the Policys requirements candidates at S&P Global may be asked to disclose securities holdings. Some roles may include a trading prohibition and remediation of positions when there is an effective or potential conflict of interest. Employment at S&P Global is contingent upon compliance with the Policy.
Equal Opportunity Employer
S&P Global is an equal opportunity employer and all qualified candidates will receive consideration for employment without regard to race/ethnicity color religion sex sexual orientation gender identity national origin age disability marital status military veteran status unemployment status or any other status protected by law. Only electronic job submissions will be considered for employment.
If you need an accommodation during the application process due to a disability please send an email to:and your request will be forwarded to the appropriate person.
US Candidates Only:The EEO is the Law Poster discrimination protections under federal law. Pay Transparency Nondiscrimination Provision Officials or Managers (EEO2 Job CategoriesUnited States of America) MRKTNG102 Senior Management (EEO Job Group) SWP Priority Ratings (Strategic Workforce Planning)
Required Experience:
Exec
Employment Type
Full-Time
Key Skills
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