Sr Manager Brand Communications - Reputation
Sr Manager Brand Communications - Reputation
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Salary Not Disclosed
1 Vacancy
Job Description
Were looking for a Senior Manager Brand Communications (Reputation) to help create and manage the reputation of one of the most recognized brands in the world.
You will bring excellent communications/PR skills to help develop manage and execute Communications strategies across paid earned and owned channels reaching defined audiences (e.g. opinion influencers community influencers consumers) with creative excellence in mind.
Responsibilities
- In partnership with the Director Brand Communications lead the vision strategy and of McDonalds Employer Reputation platform (currently known as 1 in 8.
- Develop and execute multiple brand actions and communications campaigns within the employer reputation platform that achieve North America Impact priorities.
- Lead crossfunctional team of managers/supervisors across marketing people operations strategy impact and Ronald McDonald House Charities to achieve collective reputation goals.
- Lead major external campaign elements and activations that are credible culturedriving buzzworthy and uniquely McDonalds.
- Manage agency partners driving collaboration prioritization and insightsdriven bold creative ideas.
- Represent Brand Communications and the employer reputation strategy through presentations at key convenings and support of the Brand Reputation Operator committee.
- Develop one direct report coaching them through campaign and helping them advance their professional development goals.
- Partner closely with agencies and Insights team to manage and measure audiences as well as awareness persuasion and trust metrics to ensure strategies are moving the needle.
- Responsible for budget management and resource allocation across Employer Reputation paid campaigns and earned actions.
- Complete all routine administrative functions (e.g. expense reports budgets etc. in an accurate and timely fashion.
- Some travel may be required domestic and international.
Benefits eligible: Yes
Bonus eligible: Yes
Long term incentive eligible: Yes
The expected salary range for this role is $129800 $165490 per year
The above represents the expected salary range for this job requisition. Ultimately in determining your pay we may also consider your experience and other jobrelated factors.
Qualifications :
- 8 years experience in a brand/consumer communications role either inhouse or at an agency.
- Relevant communications expertise that includes external (stakeholder influencer consumer earned media paid media) and multicultural experience.
- Strong understanding of diverse cultural audiences and leveraging key cultural insights to drive communications strategies.
- Strong ability to lead working teams and agency partners.
- Agile and resilient to drive outcomes and operate in the grey.
- Natural storyteller with excellent written and oral communications skills including an ability to convey complex issues in a clear and concise manner to a variety of audiences.
- Selfstarter with strong sense of initiative focused on results; ability to manage multiple simultaneous projects and at times within ambiguous and undefined circumstances.
- Strong advisory skills with the ability to offer credible advice to senior leaders.
- Ability to thrive in fastpaced environments while being flexible collaborative and deadlinedriven.
Additional Information :
Benefits eligible: This position offers health and welfare benefits a 401(k) plan adoption assistance program educational assistance program flexible ways of working and time off policies (including sick leave parental leave and vacation/PTO). Eligibility requirements apply to some benefits and may depend on job classification and length of employment.
Bonus eligible: This position is eligible for a bonus calculated based on individual and company performance.
Long term Incentive eligible: This position is eligible for stock or other equity grants pursuant to McDonalds longterm incentive plan.
McDonalds is an equal opportunity employer committed to the diversity of our workforce. We promote an inclusive work environment that creates feelgood moments for everyone. McDonalds provides reasonable accommodations to qualified individuals with disabilities as part of the application or hiring process or to perform the essential functions of their job. If you need assistance accessing or reading this job posting or otherwise feel you need an accommodation during the application or hiring process please contact . Reasonable accommodations will be determined on a casebycase basis.
McDonalds provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to sex sex stereotyping pregnancy (including pregnancy childbirth and medical conditions related to pregnancy childbirth or breastfeeding) race color religion ancestry or national origin age disability status medical condition marital status sexual orientation gender gender identity gender expression transgender status protected military or veteran status citizenship status genetic information or any other characteristic protected by federal state or local laws. This policy applies to all terms and conditions of employment including recruiting hiring placement promotion termination layoff recall transfer leaves of absence compensation and training.
Nothing in this job posting or description should be construed as an offer or guarantee of employment.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
