Marketing Director
Posted on :
12-04-2025
Employer Active
1 Vacancy
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Job Description
Key Responsibilities
1. ECommerce Strategy & Leadership
Spearhead the development and of a comprehensive ecommerce strategy that aligns with Golden Collection s brand and operational objectives in the GCC market.
Oversee the management and optimization of product listings and storefronts on major GCC ecommerce platforms ensuring visibility competitive pricing and excellent user experience.
Drive growth through datadriven insights continually identifying new opportunities for expansion and customer conversion across digital touchpoints.
Collaborate with logistics and customer service teams to enhance the online customer experience ensuring timely delivery easy returns and customer satisfaction.
2. Digital Marketing Strategy & Brand Growth
Lead the creation and implementation of innovative digital marketing strategies across SEO SEM email marketing paid social and influencer collaborations to drive traffic and revenue growth.
Build and execute paid advertising strategies (Google Ads Meta Ads TikTok etc. focused on customer acquisition retention and brand awareness while ensuring an optimal ROAS.
Shape the brand narrative through culturally relevant and engaging cont
ent on social media platforms such as Instagram TikTok and Snapchat establishing Golden Collection as a leader in the lifestyle and retail space.
Analyze market trends and digital consumption behaviors across the GCC to stay ahead of competitors and continuously adapt strategies.
3. Content Leadership & Localization
Oversee content strategy and creation ensuring all marketing materials are aligned with Golden Collection s highend brand identity and resonate with regional audiences.
Ensure culturally sensitive and linguistically localized content with a focus on Arabic and English to enhance customer engagement and drive higher conversions.
Collaborate with internal creative teams and external agencies to produce visually compelling content for ecommerce platforms digital ads and social media campaigns.
4. Performance Monitoring & Reporting
Define and track key performance indicators (KPIs) to assess the effectiveness of marketing initiatives digital campaigns and overall ecommerce performance.
Provide leadership with strategic insights based on data analytics offering recommendations for optimizing ecommerce processes improving customer lifetime value and driving profitability.
Leverage insights from marketing logistics and customer service data to refine and improve the overall customer journey ensuring a seamless and impactful experience.
5. Market & Competitive Intelligence
Conduct indepth market research to identify emerging trends consumer behaviors and competitive positioning in the GCC region.
Proactively adapt marketing and ecommerce strategies based on market shifts consumer preferences and technological advancements.
Analyze the evolving regulatory and logistics landscape across the GCC to stay compliant and agile in the dynamic retail environment.
Requirements
Qualifications & Experience
Bachelor s degree in Marketing Business Communications or a related field.
A minimum of 7 years of experience in senior marketing roles with a focus on digital marketing ecommerce and brand management ideally within the retail fashion or lifestyle sector in the GCC.
Expertise in leading integrated digital marketing campaigns and driving substantial revenue growth through ecommerce platforms.
Strong proficiency in digital marketing tools including Google Analytics Google Ads Meta Ads Manager HubSpot and ecommerce platforms (e.g. Shopify WooCommerce).
Deep understanding of GCC market nuances consumer behavior and regional digital ecosystems.
Employment Type
Full Time
Key Skills
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