Conversion Rate Optimization CRO Specialist
Conversion Rate Optimization CRO Specialist
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1 Vacancy
Job Description
A dynamic opportunity is available for aConversion Rate Optimization (CRO) SpecialistinCape Town focused on optimizing and managing conversion rates for marketing campaigns. This role involves conducting indepth analysis and testing to identify the most effective strategies aimed at improving acquisition conversions. The ideal candidate will be deeply passionate about digital marketing with a solid understanding of key concepts such as A/B testing and web analytics.
A successfulConversion Rate Optimization (CRO) Specialistshould showcase a proven track record of driving conversion improvements across various industries and possess a portfolio of successful campaigns.
Your keyjobresponsibilities as theConversion Rate Optimization (CRO) SpecialistinCape Townwill include:
- Develop marketing strategies aimed at increasing sales conversions.
- Utilize digital marketing tools and platforms to manage multiple accounts.
- Provide feedback to the marketing team on sales funnels and conversion performance.
- Assist in creating and managing effective marketing campaigns.
- Actively participate in strategic marketing and digital profiling sessions.
- Train marketing team members on conversion optimization techniques.
- Monitor key performance metrics and ensure conversion rates are optimized.
- Conduct performance tests including A/B testing bottleneck analysis and usability testing.
- Report on key performance indicators and explain conversion results to management.
- Ensure all marketing content adheres to conversion optimization best practices.
Requirements
Requirements for thisConversion Rate Optimization (CRO) SpecialistjobinCape Town:
- Bachelors degree in Marketing Digital Marketing or Strategic Brand Communication.
- Minimum of 3 years experience in a marketing conversion or digital marketing role.
- Proficiency in using tools like Google Analytics or HubSpot for conversion tracking.
- Experience with Content Management Systems (CMSs) like WordPress.
- Strong customercentric and goaldriven mindset.
- Comprehensive knowledge of conversion enhancement practices including copywriting UX and web analytics.
- Technical expertise in digital marketing.
- Excellent critical thinking attention to detail and communication skills.
Are you ready to take your digital marketing skills to the next level Join our client inCape Townas aConversion Rate Optimization (CRO) Specialistand play a pivotal role in driving marketing success! If youre passionate about optimizing conversion rates and have a track record of impressive results we want to hear from you! Dont miss this chance to make a real impactapply todayand lets transform the future of marketing together!
Required Experience:
Chief
Employment Type
Full-Time
