Sr Manager Marketing Data Analytics
Sr Manager Marketing Data Analytics
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OfficeJob Description
Senior Manager Marketing Data & Analytics PSG
R
Join the Pharma Services Group (PSG) of Thermo Fisher Scientific as a Senior Manager Marketing Data & Analytics and play a key role in turning marketing data into actionable insights. This global position is remotefriendly and offers significant opportunities for career growth and development.
The role focuses on optimizing the marketingtosales funnel driving datainformed decisions and leading a team of analysts. Collaborate across marketing sales and product teams to deliver insights that fuel business growth and advance Thermo Fishers mission of making the world healthier cleaner and safer.
What will you do: Key Responsibilities
- Lead Generation and Funnel Optimization
Design frameworks to measure leadtorevenue metrics aligning with sales goals. Deliver actionable recommendations to boost conversion rates and pipeline velocity.
- Data Strategy Governance and Insights
Develop scalable data solutions . Build predictive models to forecast performance and customer potential.
- Campaign Performance and Analytics
Define important measurements assess campaign/channel performance and apply techniques like machine learning to improve efficiency.
- Team Leadership and Collaboration
Lead and develop a team of analysts while encouraging crossfunctional collaboration. Oversee strategic projects reporting and monthly/quarterly business reviews.
How will you get here: Qualifications
- Bachelors degree in data science marketing or related field; MBA preferred.
- 5 years in marketing analytics (B2B) including 2 years leading teams and technical projects.
- Expertise in programming (SQL Python R) analytics tools (e.g. Tableau Power BI) and marketing tech platforms (e.g. Salesforce Marketo).
- Experience with leadtorevenue strategies predictive modeling machine learning and cloud platforms (AWS Azure).
- Ability to align data initiatives with business goals and translate insights for nontechnical audiences.
Knowledge Skills Abilities:
- Marketing Competence: Deep understanding of marketing principles customer journeys marketing channels digital platforms and key performance metrics. Experience with B2B marketing and sales cycles.
- Technical Expertise: Proficient in programming and experience with predictive modeling machine learning and cloud platforms. Ability to craft selfservice dashboards and automated reporting solutions.
- ProblemSolving: Strong analytical and critical thinking skills to identify trends uncover root cause and derive actionable insights.
- Communication: Ability to present insights synthesize analysis into actionable recommendations and tell datadriven stories that influence decisions.
- Leadership: Proven track record to motivate teams encourage collaboration and align analytics with business goals.
Required Experience:
Manager
Employment Type
Full-Time
