Senior Product Marketing Manager

Job Title: Sr Product Marketing Manager

Location: Atlanta Remote

Maxio is a PEbacked software business that helps B2B SaaS companies unlock their next stage of growth. We are committed to redefining how CFOs and CEOs run their businesses raise money and manage investors.

Our billing & financial operations platform is designed to meet the unique challenges of B2B SaaS companies including complex billing subscription management revenue and expense recognition. The platform also provides investorgrade SaaS operating metrics and analytics that help executives run their companies more effectively & raise money more efficiently.

Today Maxio serves over 2000 customers and processes more than $17B in revenue for those customers.

About the role:

The Product and Lifecycle Marketing Team at Maxio is pivotal in leading and executing GTM strategies through product launches and lifecycle management. Our deep knowledge and understanding of the product the market our customers and competitors enable the team to drive product adoption and engagement throughout the full lifecycle through differentiated positioning valuebased messaging audiencecentric activations and competitive intelligence.

As a Sr Product Marketing Manager focused on driving product launches and customer adoption across Maxios platform you will lead largescale crossfunctional initiatives to maximize market impact and showcase Maxios value as a leading billing and revenue management platform. This role involves close collaboration across Marketing Product Sales Customer Success Enablement and Revenue Operations teams to effectively develop and launch products ensuring alignment and across all channels.

The ideal candidate will be a proactive analytical and datadriven SaaS product marketer with experience launching and growing billing or revenue management software products.

Key Responsibilities:

Positioning & Messaging

• Develop and continuously refine clear compelling positioning and messaging that resonates with our target buyers and sets us apart
• Own messaging frameworks product narratives and personas

GotoMarket Strategy

• Lead product and feature launches in partnership with product management and demand gen
• Collaborate crossfunctionally to drive awareness adoption and usage

GTM Enablement

• Create and maintain sales enablement tools: pitch decks onepagers battlecards competitor briefs etc.
• Train GTM teams on new features value props and messaging
• Support competitive intelligence efforts

Content & Campaigns

• Partner with content and demand gen teams to produce productfocused content: blog posts webinars case studies solution briefs
• Inform campaign strategy and performance insights

Market & Customer Insight

• Conduct market and competitive research and customer interviews to inform messaging roadmap and GTM strategy
• Analyze user behavior churn data and competitive landscape to find opportunities

Required Skills & Qualifications:

• 5 years of product marketing experience in B2B SaaS with proven track record of launching and growing products
• Experience with GTM strategy positioning and product launches
• Strong ability to translate complex products and solutions into customer value
• Strong analytical skills with the ability to extract datadriven insights
• Strong grasp of SaaS business models and customer buying journeys
• Understanding and curiosity for how technology works and the ability to communicate with both technical and nontechnical individuals.
• Exceptional written and verbal communication skills
• Proven success working crossfunctionally across product sales and marketing
• Preferred: Billing software experience
• Bonus: familiarity with tools like Salesforce Pardot Pendo

Maxio Benefits & Perks

• Health dental and vision insurance plans.
• Medical and dependent care flexible spending accounts.
• Paid monthly mental healthcare access with Headspace.
• Open PTO because making time for life is important!
• 13 paid standard holidays each year including a companywide Winter Break.
• 401(k) savings plan with company match!
• MacBook laptop.
• Paid parental leave.
• A collaborative entrepreneurial learning environment with a proven playbook.

Maxio is committed to providing all team members a truly unique experience with opportunities for professional development and involvement in multiple dimensions of running and growing our business.

Our commitment to Diversity Equity and Inclusion: we are committed to an environment that promotes equality diversity and inclusion. Its important to us that you bring your true self to work every day no matter your age ethnicity religion citizenship gender identity sexual orientation disability status neurodiversity or otherwise