Senior Inbound Professor - HubSpot Academy
Senior Inbound Professor - HubSpot Academy
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Job Description
POS28001
Senior Inbound Professor
HubSpot Academy is on a mission to be the place people go to learn how to start and grow a business. We offer a variety of educational and inspirational content from shortform videos to lessons and full certification courses that provides valuable business training to people all over the world. This educational content generates new customers for the business and delights our existing ones.
Were looking for an innovative and driven educator who is passionate about creating and delivering educational experiences to help millions of organizations grow better.
In this role youll be responsible for developing educational content that inspires people to grow their business advance their careers and maximize their use of HubSpot software. Youll develop educational content in a variety of ways including video content live and ondemand training and through engagement on our HubSpot Community. In this highly collaborative role youll work closely with stakeholders across the business to identify new opportunities for educational content define the audience and goals of educational experiences and evaluate how this education is performing and impacting HubSpot business goals.
This role sits on the HubSpot Academy team and reports to the Senior Manager of HubSpot Customer Education. Youll work alongside other Inbound Professors HubSpot Product Marketing Managers HubSpot Product Managers HubSpot Academy Marketing and other internal and external experts in the development and promotion of educational content.
The Senior Inbound Professor will demonstrate extensive domain expertise to deliver impactful productcentric standalone videos and live events that drive key business outcomes. They will work closely with stakeholders in informal education to set agile content roadmaps aligned with customer and business goals and to deploy accurate and engaging microlearning and live event content. Additionally the Senior Inbound Professor will monitor and report on content reach and efficacy and participate in process and system design that supports the scale and maturation of microlearning programs.
Your education area of focus will be a number of these methodologies and products and will include a focus on HubSpots core solutions. This role will also focus on executing multihub contenteducational experiences that encourage and activate learners using more than one HubSpot Hub. Youll need to execute this education with a strong understanding of the HubSpot Smart CRMthe foundation of the HubSpot platform.
Example projects in the role include creating shortform video to live in Academy the HubSpot product and social media updating education consistently proposing and experimenting with new content formats finding customer stories to use as examples in education and presenting at live and virtual events.
In this role youll get to:
- Work closely with the Senior Manager of HubSpot Academy Education to identify demand in educational content in topics ranging from the HubSpot products strategies and methodologies delivered across a variety of mediums especially microlearning like shortform video and live events such as webinars HubSpot User Groups
- Design and build educational content from start to finish including outlining video content script writing performing in front of the camera editing videos collecting customer stories and creating accompanying materials (such as worksheets and slides)
- Experiment with new educational content formats
- Identify collaborate with and collect customer stories to feature in education
- Update educational content consistently to retain uptodate education
- Create presentation decks on your topics of expertise to present at HubSpot User Groups (HUGS) and conferences on an adhoc basis
Youll be successful in this role if:
- Youre passionate about teaching others and have experience enabling Sales Marketing and/or Service professionals
- You have an experimental mindset
- Solving for customers is your main focus and biggest priority
- Youre a creative thinker who can create innovative engaging content for video and the web
- You possess strong writing skills and can apply editing feedback accurately and consistently
- You have experience with the Hubspot software or another CRM sales engagement and/or marketing platform tool
- You have experience creating content in a variety of formats such as video scripts ebooks workbooks and/or blog posts
- You have a strong baseline of organizational and project management skills
- You have exceptional interpersonal and communication skills
- Youre comfortable lively and engaging on camera and in person
- You have an understanding of the inbound methodology
- You currently hold the HubSpot Academy Inbound certification
- Recommended: Youre currently certified with HubSpot Academy and you have a strong understanding of the HubSpot Smart CRM as the foundation of the HubSpot platform.
- Recommended: Experience using an AIpowered tool stack for content creation.
Cash compensation range:USD Annually
This resource will help guide how we recommend thinking about the range you see. Learn more about HubSpots compensation philosophy.
The cash compensation above includes base salary ontarget commission for employees in eligible roles and annual bonus targets under HubSpots bonus plan for eligible roles. In addition to cash compensation some roles are eligible to participate in HubSpots equity plan to receive restricted stock units (RSUs). Some roles may also be eligible for overtime pay. Individual compensation packages are based on a few different factors unique to each candidate including their skills experience qualifications and other jobrelated reasons.
We know that benefits are also an important piece of your total compensation package. To learn more about whats included in total compensation check out some of the benefits and perks HubSpot offers to help employees grow better.
At HubSpot fair compensation practices isnt just about checking off the box for legal compliance. Its about living out our value of transparency with our employees candidates and community.
We know the confidence gapand imposter syndrome can get in the way of meeting spectacular candidates so please dont hesitate to apply wed love to hear from you.
If you need accommodations or assistance due to a disability please reach out to us using this form. This information will be treated as confidential and used only for the purpose of determining an appropriate accommodation for the interview process.
At HubSpot we value both flexibility and connection. Whether youre a Remote employee or work from the Office we want you to start your journey here by building strong connections with your team and peers. If you are joining our Engineering team you will be required to attend a regional HubSpot office for inperson onboarding. If you join our broader Product team youll also attend other inperson events such as your Product Group Summit and other gatherings to continue building on those connections.
If you require an accommodation due to travel limitations or other reasons please inform your recruiter during the hiring process. We are committed to supporting candidates who may need alternative arrangements
Germany Applicants: (m/f/d) link to HubSpots Career Diversitypagehere.
India Applicants: link to HubSpot Indias equal opportunity policy here.
About HubSpot
HubSpot (NYSE: HUBS) is a leading customer relationship management (CRM) platform that provides software and support to help businesses grow better. We build marketing sales service and website management products that start free and scale to meet our customers needs at any stage of growth. Were also building a company culture that empowers people to do their best work. If that sounds like something youd like to be part of wed love to hear from you.
You can find out more about our company culture in the HubSpot Culture Code which has more than 5M views and learn about our commitment to creating a diverse and inclusive workplace too. Thanks to the work of every employee globally HubSpot was named the #2 Best Place to Work on Glassdoor in 2022 and has been recognized for its awardwinning culture by Great Place to Work Comparably Fortune Entrepreneur Inc. and more.
Headquartered in Cambridge Massachusetts HubSpot was founded in 2006. Today thousands of employees across the globe work remotely and in HubSpot offices. Visit ourcareers website to learn more about the culture and opportunities at HubSpot.
By submitting your application you agree that HubSpot may collect your personal data for recruiting global organization planning and related purposes. HubSpotsPrivacy Noticeexplains what personal information we may process where we may process your personal information our purposes for processing your personal information and the rights you can exercise over HubSpots use of your personal information.
Required Experience:
Senior IC
Employment Type
Full Time
