Lead Nike Direct Retail Brand Pacific
Lead Nike Direct Retail Brand Pacific
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Job Description
WHO YOULL WORK WITH
We are a diverse inclusive innovative and passionate team. This role will work closely to drive the marketing plan and support for Nike Value Stores (NVS) Marketing. The role forms a part of the Retail Marketing team and reports directly to the Retail Marketing Director for Nike Pacific. This role will also have some key deliverables for the Nike Stores Partner stores and will work closely with the Nike Stores Partner (NSP) lead. In this role you will work closely with xfunctional teams including Brand Marketing Visual Merchandising Digital Marketing Marketplace Retail & Product Merchandising. The shape of your daytoday work will vary across a number of projects and different stakeholders.
WHO WE ARE LOOKING FOR
The ideal candidate is a retail marketing expert to lead our Nike Value store marketing offense into the future and connected to our local Pacific consumer.
This role collaborates with marketing business and product teams to create premium consumer journeys and experiences across our value channel (outlets) by leading seasonal retail marketing strategies. The role will interact with many xfunctional team members including agencies and vendors so you will need to possess the ability to develop strong working relationships and management. You will need to successfully navigate many different work streams across both our inline and value channels driving the development and of marketing plans.
- Have a bachelors degree in marketing or a businessrelated field preferred or 5 years marketing experience in Brand Marketing Retail Marketing or like roles (ie. Visual Merchandising).
- Strategic planning and marketing acumen and a multitasking and information seeing attitude.
- Retail experience and an understanding of the consumer journey.
- Familiar with multitasking project management and 3rd party management and able to find solutions in an ambiguous situation and lead projects with various stakeholders.
- Strong verbal and written communication skills including meeting facilitation and presentations.
WHAT YOULL WORK ON
As the Pacific Nike Value Stores Marketing lead you will be responsible for driving influencing and leading seasonal and longterm marketing plans end to end for this channel to support brand and business success.
- You will manage a seasonal concept map for all NVS campaigns & activity within a yearly provided budget.
- Create the seasonal retail marketing direction to store teams to deliver seasonal brand marketing executions effectively.
- Be a key contributor to the NVS Marketplace team helping drive marketplace growth and goals seasonally across the financial year.
- Drive consumer communications for key marketplace moments partnering with the digital team to ensure integration across our channels and traffic driving into our retail stores.
- Work closely with the Visual Merchandising team to support seasonal visual merchandising guidelines at times leading the work if necessary.
- At times you will lead marketing plans and support for new store openings/refurbishments working closely with the retail and store teams.
- Handle key responsibilities for the Nike Stores Partnered (NSP) team working closely with the Lead NSP stores marketing manager to understand these work streams.
Employment Type
Full-Time
