Regional Video Measurement GTM - UK Global Video Advertising
Regional Video Measurement GTM - UK Global Video Advertising
Posted on :
15-03-2025
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1 Vacancy
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Job Description
As a Regional Video Measurement GTM specialist you will help drive Amazon Ads video measurement strategy and development across our portfolio of video properties including Prime Video Live Sports Twitch and 3rd party publishers. You will drive thought leadership and capabilities development on localebased audience measurement solutions and currency development. You will guide advertiser insights and analytics supporting our Sales teams to support Amazons video and fullfunnel advertising positioning. The primary regional focus for this role is UK.
Key job responsibilities
* Strategic framework and sales narrative Create a unified video measurement framework from impressions to impact to enable full funnel measurement offering for clients; research trends in audience viewership and streaming TV market opportunities to drive video measurement GTM.
* GTM insights reporting and positioning Guide advertiser reporting and analytics function for Video and Live Sports using audience measurement providers including Barb AudienceProject and Amazon 1P & 3P solutions.
* Customer consultation & collaboration Participate in client engagements with Sales as measurement SME including ideation solutioning and pitching; develop joint thought leadership for video planning and measurement use cases.
* Marketplace intelligence/ VOC Collect and represent voice of customer on video currency and audience measurement capabilities provide strategic input to influence Product roadmap and prioritization; Partner with Amazon Measurement and Data Science and Analytics and Insights teams to define analytics vision product roadmap.
* Thought Leadership & best practices Work with customers (advertisers agencies) 3P measurement partners Amazon measurement product and engineering teams to drive thought leadership and customer education; Create measurement best practice playbooks to facilitate 3P and 1P measurement product trainings sales and account teams.
* GTM & project management Steer crossfunctional GTM workstreams in support of measurementrelated issue resolution product requests vendor engagement and internal communication.
Bachelors degree
* 10 years of video related measurement optimization analytics insights experience on sellside or buyside.
* Strong leadership skills including the ability to drive strategic initiatives and influence key decisionmakers.
* Excellent communication and collaboration skills with the ability to translate complex technical concepts into businessfriendly solutions.
* Language proficiency based on locale.
* Advanced degree (Masters Phd) preferred.
* Data science background preferred.
Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover invent simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice to know more about how we collect use and transfer the personal data of our candidates.
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race national origin gender gender identity sexual orientation protected veteran status disability age or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Key job responsibilities
* Strategic framework and sales narrative Create a unified video measurement framework from impressions to impact to enable full funnel measurement offering for clients; research trends in audience viewership and streaming TV market opportunities to drive video measurement GTM.
* GTM insights reporting and positioning Guide advertiser reporting and analytics function for Video and Live Sports using audience measurement providers including Barb AudienceProject and Amazon 1P & 3P solutions.
* Customer consultation & collaboration Participate in client engagements with Sales as measurement SME including ideation solutioning and pitching; develop joint thought leadership for video planning and measurement use cases.
* Marketplace intelligence/ VOC Collect and represent voice of customer on video currency and audience measurement capabilities provide strategic input to influence Product roadmap and prioritization; Partner with Amazon Measurement and Data Science and Analytics and Insights teams to define analytics vision product roadmap.
* Thought Leadership & best practices Work with customers (advertisers agencies) 3P measurement partners Amazon measurement product and engineering teams to drive thought leadership and customer education; Create measurement best practice playbooks to facilitate 3P and 1P measurement product trainings sales and account teams.
* GTM & project management Steer crossfunctional GTM workstreams in support of measurementrelated issue resolution product requests vendor engagement and internal communication.
Bachelors degree
* 10 years of video related measurement optimization analytics insights experience on sellside or buyside.
* Strong leadership skills including the ability to drive strategic initiatives and influence key decisionmakers.
* Excellent communication and collaboration skills with the ability to translate complex technical concepts into businessfriendly solutions.
* Language proficiency based on locale.
* Advanced degree (Masters Phd) preferred.
* Data science background preferred.
Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover invent simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice to know more about how we collect use and transfer the personal data of our candidates.
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race national origin gender gender identity sexual orientation protected veteran status disability age or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Required Experience:
Exec
Employment Type
Full-Time
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