Manager of Advertising - Manufactured Products
Manager of Advertising - Manufactured Products
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Job Description
Job Description
MANAGER OF ADVERTISING MANUFACTURED PRODUCTS
Type: InOfficePermanent PositionRegina SK
Are you a strategic marketing leader with a passion for driving results Do you have experience leading highperforming teams in advertising and media strategy If so we are looking for you!
About Our Client
Our client is a global leader in the manufacturing and distribution of innovative equipment and technology solutions serving industries such as construction agriculture forestry and transportation. With a strong commitment to quality performance and customer success they have built a reputation for delivering toptier products and services across North America and beyond.
The Opportunity
As Manager of Advertising Manufactured Products you will oversee a team of up to seven Account Managers within an internal creative agency. Youll play a key role in shaping media strategies for manufactured products ensuring the right message reaches the right audience at the right time. From planning and to optimization and performance analysis youll own the full lifecycle of advertising while providing strategic guidance to your team.
Key Responsibilities:
- Lead and mentor the advertising account management team providing guidance feedback and development opportunities.
- Develop and implement a streamlined advertising strategy for manufactured products by identifying the best mix of media channels and best practices for tactical .
- Identify target audiences understand their media consumption habits and tailor campaigns accordingly.
- Oversee media planning negotiation buying and performance evaluation ensuring campaigns align with business goals.
- Identify business objectives and KPIs and ensure alignment across all divisions.
- Collaborate with stakeholders to optimize campaign tradeshow strategies and promotional materials.
- Stay ahead of industry trends to enhance advertising effectiveness and share insights with the team.
- Maintain budgets and reporting ensuring campaign efficiency and accountability.
- Recruit onboard and coach team members fostering a culture of innovation and collaboration.
Skills & Competencies
- Proven leadership experience in advertising marketing or media strategy with at least three years in a managerial or team lead role.
- Strong media planning and buying expertise with a deep understanding of campaign evaluation metrics.
- Agency experience is highly desirable along with a background in heavy equipment/construction/agriculture or transportation.
- Excellent ability to delegate mentor and develop a highperforming team.
- Strong organizational and analytical skills with a datadriven approach to performance evaluation.
- Strong proficiency in Microsoft Office Suite (Word Excel Outlook & PowerPoint) and familiarity with media tools and platforms.
Why Join the Team
- Be part of a globally recognized company with endless opportunities for career growth
- Work in a dynamic fastpaced environment with a collaborative and engaging leader
- Lead and develop a talented team while making a real impact on the business
- Thrive in a culture that values innovation teamwork strategic thinking and a strong work/life balance.
- Occasional travel opportunities to networking events and tradeshows to expand your experience and industry connections
- Relocation assistance available for the right candidate!
Apply Today
Click Apply to submit your resume and take the next step in your career!
About Us
Executrade is one of Western Canadas most comprehensive fullservice recruitment firms with over 50 years of expertise in connecting talented professionals with leading organizations.
We are proud to apply principles of diversity equity and inclusion in all our recruitment practices ensuring equal opportunities for all candidates. Our commitment to these values enables us to match organizations with a diverse range of top talent fostering workplace cultures that thrive on innovation collaboration and respect.
In accordance with Canadian immigration laws priority will be given to Canadian citizens and permanent residents. Learn more:www.cic.gc.
Required Experience:
Manager
Employment Type
Full-Time
