Analyst Video Analytics
Analyst Video Analytics
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Job Description
Job Description
Location:
London GBCond Nast is a global media company home to iconic brands including Vogue GQ Glamour AD Vanity Fair and Wired among many others. Our awardwinning content reaches 84 million consumers in print 367 million in digital and 379 million across social platforms and generates more than 1 billion video views each month.
We are headquartered in London and New York and operate in 31 markets worldwide including China France Germany India Italy Japan Mexico & Latin America Spain Taiwan the U.K. and the U.S. with local licence partners across the globe.
The Role
We seek a datadriven Analyst of Video Analytics to join our Audience Strategy Analytics team. In this role you must have technical experience with modeling data wrangling and generally excel at data reporting and visualization at scale. The ideal candidate will have a proven track record in the digital video space and a deep understanding of the strategies that drive successful video performance in this industry. The position will be based in the UK or Mexico and report to the Director of Audience Strategy Analytics.
You will oversee and drive the of the data analytics pipeline and deliver tools to enhance video performance and effectiveness. You will be responsible for leveraging data to optimize and improve Cond Nasts digital video footprint to drive business growth.
What will you be doing
Support Cond Nasts YouTubefirst video strategy by operationalizing bespoke analyses by exploring transforming and synthesizing the available YouTube data but also offplatform partners (CTV Social and Partners Sites)
Leverage SQL for dashboarding tools to create reports for key leadership in editorial and audience development; tracking traffic changes and growth opportunities
Maintain track and govern video metadata (and lead on resolving metadata gaps as needed) that is required for accurate and actionable data reporting
Cross collaborate with internal teams including programming operations branded commercial and finance to ensure seamless integration and of crossfunctional initiatives including forecasting and KPIsetting
Provide guidance for KPI forecasting across all brands and markets for video collaborating crossfunctionally to approve estimate and monitor KPIs
Prepare and automate daily weekly monthly quarterly reports and presentations to communicate analytics commentary to key stakeholders
Consistently look at video analytics data to identify trends patterns and opportunities to optimize campaigns improve content performance and enhance user experience
Own cultural tentpole analysis and Ad Hoc requests for pulling data and turning it into a cohesive narrative easily understandable by stakeholders
Stay informed about industry trends competitive landscape and emerging opportunities in the media and entertainment landscape. Integrate audience shifts and platform trends into any analysis thats provided
Who you are:
13 years of specialization in Data Science / Analytics: SQL Advanced Excel Python
Bachelors degree in business marketing computer science or a related field
Strong understanding of KPIs for digital video businesses
Selfstarter who can provide video analytics dashboard support crossfunctionally (Consumer Partnerships Product Data Engineering Business Intelligence)
Strong analytical skills to use data to drive strategic decisionmaking on video platforms: YouTube Social O&O CTV Partner Sites
Proficiency in analyzing large volume of video data extraction actionable insights and presenting findings through visualizations
Ability to thrive in a fastpaced dynamic environment and manage multiple projects simultaneously
Experience creating models projections and executive materials
Expertise in developing projection models and testing creative programming strategy in video
What benefits do we offer
25 days holiday and extra days of annual leave for life events
Core hours
Competitive pension scheme
Bupa Private Healthcare
Enhanced maternity leave and family leave
Season ticket loans
Cycle to work scheme
Employee Assistance programme
Bring your dog to work
A wide variety of wellness benefits including gym discounts
Discounts and Magazine Subscriptions
Employee Resource Groups to provide a platform for employees to identify shared objectives exchange ideas and work on community priorities for our global workforce
Cond Nast Learning Hub where youll find all Cond Nastdeveloped learning courses and training and over 16000 courses in seven local languages
What happens next
If you are interested in this opportunity please apply below and we will review your application as soon as possible. You can update your resume or upload a cover letter at any time by accessing your candidate profile.
Cond Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race color religion sex sexual orientation gender identity national origin disability veteran status age familial status and other legally protected characteristics.
Required Experience:
IC
Employment Type
Full-Time
