Director Customer Engagement Marketing Enterprise Subscriptions
Director Customer Engagement Marketing Enterprise Subscriptions
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$ 160000 - 200000
1 Vacancy
Job Description
Job Description:
About Our Organization:
Dow Jones is a global provider of news and business information delivering content to consumers and organizations around the world across multiple formats including print digital mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the worlds largest newsgathering operations globally. It is home to leading publications and products including the flagship Wall Street Journal Americas largest newspaper by paid circulation; Barrons MarketWatch Mansion Global Financial News Investors Business Daily Factiva Dow Jones Risk & Compliance Dow Jones Newswires OPIS and Chemical Market Analytics. Dow Jones is a division of News Corp (Nasdaq: NWS NWSA; ASX: NWS NWSLV).
About the Role
We are seeking an experienced Customer Engagement Marketing Director to establish and lead the customer engagement function at Dow Jones to support the enterprise subscription business. This person will lead management of enterprise client relationships grow revenue and subscriptions volume and ensure the postsale experience meets the objectives of the client and Dow Jones. The ideal candidate should have strong leadership skills an entrepreneurial drive excellent communication and interpersonal abilities and a proven track record of success in engagement marketing.
You Will:
* Develop and implement engagement strategies to build and maintain longterm relationships with clients including managing client expectations identifying opportunities and providing marketing solutions that meet their needs and Dow Jones subscription objectives.
* Owner of inlife communications strategy and to drive engagement and usage for enterprise subscribers.
* Partner with sales to onboard engage and grow accounts; participate in business reviews as needed.
* Work closely with crossfunctional teams including product and brand performance and B2B marketing teams to ensure alignment and coordination across the organization and to leverage resources and capabilities to deliver value to clients.
* Set and achieve engagement and usage benchmarks through effective and datadriven sales and marketing strategies and by developing and executing customized client engagement plans.
* Monitor and analyze key metrics to measure client satisfaction and engagement and to identify areas for improvement.
* Develop and maintain a deep understanding of client industries markets and business challenges and use this knowledge to create tailored solutions that address their needs and exceed their expectations.
You Have:
* 12 years of experience in engagement marketing relationship management or relevant field.
* Previous experience leading growing and managing teams.
* External facing client experience
* Ability to develop and execute engagement marketing strategies across multiple clients
Reasonable accommodation: Dow Jones Making Careers Newsworthy We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity or expression pregnancy age national origin disability status genetic information protected veteran status or any other characteristic protected by law.EEO/AA/M/F/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process. If you need assistance or accommodation in completing your application due to a disability email us at Please put Reasonable Accommodation in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.Business Area:
Dow Jones CMO MarketingJob Category:
Marketing & Product ManagementUnion Status:
NonUnion rolePay Range: $160000 $200000We recognize that attracting the best talent is key to our strategy and success as a company. As a result we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect and we tailor our offers within the range based on the selected candidates experience industry knowledge location technical and communication skills and other factors that may prove relevant during the interview process.Payforperformance is a key element in our strategy to attract engage and motivate talented people to do their best work. Similarly to salary for bonus eligible roles targets are set based on a variety of factors including competitive market practice.For benefits eligible roles in addition to cash compensation the company provides a comprehensive and highly competitive benefits package with a variety of physical health retirement and savings caregiving emotional wellbeing transportation and other benefits including elective benefits employees may select to best fit the needs and personal situations of our diverse workforce..Required Experience:
Director
Employment Type
Full-Time
