Content Manager
Content Manager
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Job Description
Our Culture
Progressive. Innovative. Fastpaced. Optimistic. Collaborative. Giving. Fun. Our employees love the familylike environment and the opportunity for growth in a rapidly growing industry.
The Role
We are looking for a tenured storyteller who is passionate about both the creative and technical side of content writing. This is an exciting new role with the ability to make a quick and lasting impact on business objectives with an ambitious company. You will act as the owner for the strategic vision for content marketing objectives across all brands overseeing a dedicated team of marketing specialists.
Responsibilities
- Oversight of the strategic vision of the content strategy for all brands
- Develop promote & execute a consistent content brand identity through all content mediums for all brands
- Responsible for the daytoday project management of marketing initiatives alongside Marketing Manager and Paid Manager to support program goals
- Work with the team to execute marketing campaigns to support the overall strategy. These may include but are not limited to: Email Marketing Website Content & SEO strategy Social Media Affiliate Relationships etc.
- Support Marketing Manager with external relationships and respective marketing deliverables. These include but are not limited to teams sponsors track promoters and global sales agent networks
- Manage regular reporting and reviews with marketing functional teams
- Identify new content marketing opportunities tools and best practices that support department goals & strategy
- Action necessary decisions based on analysis of data and stats provided by the team including historical site performance VTLs customer acquisition cost LTCs lifetime value of customer etc.
- Manage team of marketing specialists
- Develop manage & document content team processes & SOPs
Requirements
- Education and Experience
- Degree in Marketing Business Communications or affiliated specialized area
- Minimum 5 years experience with an excellent understanding of digital marketing more specifically content digital marketing
- Solid knowledge of online platforms marketing automation platforms digital marketing tools content management systems digital sales platforms and Google Analytics
- Solid knowledge of SEO/SEM/Organic best practices analysis and application
- Experience managing a team and company projects
- Skills/Abilities
- Ability to prioritize and make decisions in a rapidly changing environment
- Excellent written and verbal communication
- Superb attention to detail
- Strong analytical skills to assess performance and make improvements
- Friendly personality and the ability to quickly build rapport with colleagues partners and suppliers
- Ability to establish trust be confident and credible and build collaborative partnerships across time zones geographies and cultures
- Resourceful innovative creative and flexible
- Resultsoriented
- Organized accurate and deadlineoriented
- Ability to multitask in a fastpaced environment
- Willingness to work unconventional hours as required to liaise with colleagues in other time zones
Required Experience:
Manager
Employment Type
Full-Time
