Marketing Events Specialist
Marketing Events Specialist
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Salary Not Disclosed
1 Vacancy
Job Description
Unlock your potential and join the Akselos team!
Akselos is a pioneering Swiss technology company headquartered at the EPFL Innovation Park in Lausanne with operations in Southeast Asia the USA and Europe. We are the creators of the worlds fastest and most advanced digital simulation technology for structural analysis focused on protecting the worlds most critical energy infrastructure. Our cuttingedge software powers Digital Twins of largescale industrial assets helping energy leaders optimize performance extend asset life and support the transition to a lowcarbon future.
About the Role
This is not a traditional marketing role. It requires a very specific background at the intersection of event logistics technical content creation and B2B marketing in energy offshore engineering or digital twin software. This is a handson highly autonomous position suited for candidates who are willing to operate independently manage field logistics across time zones and craft communication strategies aimed at senior technical decisionmakers in Oil & Gas Offshore Wind and Industrial Software sectors.
The role involves extensive international travel to challenging environments frequent coordination across departments with high expectations and deep involvement in industrial marketing strategy including technical content production.
Key Responsibilities 1. Industry Event Strategy &
- Design and execute Akselos presence at international Oil & Gas events such as ADIPEC OTC SPE conferences and other sectorspecific technical forums.
- Coordinate endtoend logistics for Oil & Gas and offshore energy events including booth design technical speaker preparation messaging alignment postevent reporting and budget management.
- Identify and assess sponsorship and partnership opportunities at Oil & Gas Offshore Wind and industrial engineering events and forums ensuring alignment with Akselos strategic goals in structural simulation asset integrity and digital twin adoption.
- Ensure executive participation and technical representation at key conferences in the Oil & Gas Offshore Wind and industrial asset integrity sectors positioning Akselos as a global thought leader in structural simulation predictive maintenance and digital twin technology.
2. SectorFocused Marketing Campaigns
- Develop and deploy targeted marketing programs tailored to upstream midstream and downstream Oil & Gas operators offshore wind developers and EPCs.
- Localize and adapt messaging across technical buyer personas considering regulatory environmental social and governance requirements and operational challenges in key global regions (Middle East North America North Sea).
- Collaborate with sales and engineering teams particularly in structural simulation and asset integrity engineering to develop highimpact technical marketing assets including white papers case studies and solution briefs.
3. Strategic Engagement & Lead Generation
- Lead industry roundtables VIP dinners and closeddoor executive briefings with strategic customers and partners.
- Build and maintain longterm relationships with energy associations event organizers technical societies and innovation clusters relevant to Akselos verticals.
- Track return on investment across all campaigns and events in the Oil & Gas Offshore Wind and industrial asset integrity sectors using data to refine targeting improve MQLtoSQL conversion and enhance visibility in strategic markets.
4. Market Intelligence & Positioning
- Monitor industry shifts including digital twin adoption asset integrity regulations and energy transition investments.
- Support strategic positioning efforts by feeding insights back into Akselos product and gotomarket strategies.
- Benchmark against competitors in the space (simulation predictive maintenance Asset Performance Management software) and identify unique value drivers.
Required Skills and Experience
- Minimum 12 years of experience in event marketing or sectorspecific communications within the Oil & Gas Energy or Industrial Engineering sectors with direct exposure to simulation software digital twins Finite Element Analysis software or asset integrity solutions.
- Strong command of technical and commercial language in energy digitalization asset integrity and simulation software is mandatory
- Proven success in executing and optimizing complex industrial events and conferences at an international level.
- Experience working with crossfunctional teams in the energy or industrial sector including sales engineers executives and thirdparty vendors such as conference organizers PR agencies designers and technical content providers.
- Fluency in English (written and spoken) at a native or nearnative level with strong command of technical vocabulary related to simulation software and energy operations
- Proficiency in marketing automation tools (e.g. HubSpot Salesforce) event management platforms and standard design or Customer Relationship Management platforms.
- Excellent organization attention to detail and ability to deliver under tight deadlines with limited supervision.
- Entrepreneurial mindset international outlook and passion for industrial innovation.
Preferred Qualifications
This position is highly specialized and requires all of the following qualifications:
- Degree in Marketing Communications Business Administration or Engineering with a specialization in the energy or technology sectors.
- Prior experience working with global event agencies or organizing exhibitions in highstakes industrial environments.
- Indepth knowledge of digital twin technology structural simulation or asset performance management (APM) software is mandatory.
- Knowledge of global energy market dynamics including ESG trends digital transformation and decarbonization policies.
Why Join Akselos
- Join a missiondriven tech company at the forefront of digital transformation in energy.
- Work on meaningful projects that protect critical infrastructure and support a safer more sustainable energy future.
- Be part of a collaborative international team with a shared vision for innovation.
- Enjoy competitive compensation global mobility opportunities and a flexible work environment.
Apply Today
Due to the highly technical and industryspecific nature of this role we will only contact applicants who meet all mandatory requirements listed above.
Required Experience:
Unclear Seniority
Employment Type
Full-Time
