Director of Enterprise Product Marketing
Director of Enterprise Product Marketing
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Job Description
Trustpilot is at a key stage of growth and transformation and were looking for an inspirational and strategic leader to guide the evolution of our enterprise business. As our new Director of Enterprise Product Marketing youll shape the vision strategy and of our enterprise segment strengthening Trustpilots position as a valuable partner for businesses worldwide. In this strategic individual contributor role youll work crossfunctionally to align Product Sales Marketing and Customer Success ensuring a cohesive approach to enterprise growth.
Thriving in this role requires a deep understanding of the enterprise landscape experience in guiding strategic shifts and the ability to foster collaboration across diverse teams towards a shared vision. This is not just about product marketing its about taking a holistic strategic approach to facilitate effective teamwork across Product Sales Marketing and Customer Success. Your leadership will be instrumental in enhancing Trustpilots continued growth and evolution in the enterprise market.
As our Director of Enterprise Product Marketing you will guide the development of our gotomarket strategy ensuring Trustpilot continues to adapt and innovate in global markets.
Reporting to the Senior Vice President of Marketing you will have a key leadership role in enhancing our enterprise positioning shaping our messaging and implementing strategic initiatives that support sustainable growth. By working closely with Product Sales Customer Success and Marketing youll develop a narrative that resonates with enterprise customers and contributes to Trustpilots continued expansion.
What youll be doing:
- Develop and carry out a worldclass enterprise product marketing strategy defining key success metrics and aligning efforts with Trustpilots broader business objectives.
- Own positioning messaging and differentiation for Trustpilots enterprise offerings ensuring they address the needs of key stakeholders and decisionmakers.
- Lead gotomarket strategies for new enterprise product launches and enhancements collaborating closely with Sales Product and Marketing to drive adoption and revenue growth.
- Develop compelling sales enablement materials including playbooks pitch decks and customer case studies empowering Sales and Customer Success teams to engage enterprise clients effectively.
- Conduct indepth market research and competitive analysis identifying trends opportunities and potential threats in the enterprise landscape.
- Optimize pricing and packaging strategies to ensure strong productmarket fit and drive sustained growth in the enterprise segment.
- Lead thought leadership initiatives producing insights and content that position Trustpilot as a trusted partner in the enterprise space.
- Analyze performance data and customer feedback iterating on messaging and strategies to continuously improve gotomarket .
- Collaborate with Product teams to inform roadmap decisions based on market insights and customer needs.
- Ensure alignment across commercial and operational teams ensuring a seamless and consistent enterprise customer journey.
Who you are:
- Experience in B2B SaaS product marketing with a solid background in the enterprise segment.
- Deep understanding of enterprise buyer behavior sales cycles and competitive dynamics.
- Capability to craft compelling narratives and positioning that resonate with Clevel executives and key decisionmakers.
- Extensive experience in gotomarket and implementation including product launches sales enablement and demand generation.
- Skilled communicator and storytelling skills with the ability to effectively engage both internal and external stakeholders.
- Analytical approach using data and market insights to support decisionmaking.
- Experience working crossfunctionally with Sales Product Customer Success and Marketing teams.
- Commitment to customerfocused marketing and a drive to develop meaningful programmes that create value.
Whats in it for you:
- A range of flexible working options to dedicate time to what matters to you
- Competitive compensation package bonus Restricted Stock Units
- Private Medical Insurance
- Critical Illness Cover
- 25 days holiday per year increasing to 28 days after 2 years of employment
- Two (paid) volunteering days a year to spend your time giving back to the causes that matter to you and your community
- Rich learning and development opportunities are supported through the Trustpilot Academy LinkedIn Learning and Blinkist
- Pension and life insurance
- Health cash plan online GP 24/7 Employee Assistance Plan
- Full access to Headspace a popular mindfulness app to promote positive mental health
- Paid parental leave
- Season ticket loan and a cycletowork scheme
- Central office location complete with table tennis a gaming corner coffee bars and all the snacks and refreshments you can ask for
- Regular opportunities to connect and get to know your fellow Trusties including companywide celebrations and events ERG activities and team socials.
- Access to over 4000 deals and discounts on things like travel electronics fashion fitness cinema discounts and more.
- Independent financial advice and free standard professional mortgage broker advice
- Talent acceleration programs: Fasttrack your career with our tailored development programs designed to support growth at whatever stage of your career
Still not sure
We want to be a part of creating a more diverse equitable and inclusive world of work for all. Were excited to hear about your experiences as well as how you will contribute to our working culture. So even if you dont feel you dont meet all the requirements wed still really like to hear from you!
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Required Experience:
Director
Employment Type
Full Time
