Account Planner Revenue Strategy Activation
Account Planner Revenue Strategy Activation
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Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
Key Responsibilities
- Develop display media only campaigns and branded content distribution strategies for RFPs within a $150K budget aligning with brand goals and performance objectives while ensuring BDGs profit margin.
- Build strategic and tactical media plans in BDG or client templates leveraging BDGs inventory audience insights and platform capabilities to drive performance.
- Assist in COGS calculations for proposals ensuring profitability at various budget levels.
- Enter plans into the OMS and QA media plans for accuracy before submission.
- Once the campaign is sold serve as a point of contact for the client providing a high level of client service.
- Work closely with Ad Ops Branded Content and Distribution teams to activate campaign elements.
- Monitor campaign pacing and performance identifying optimization opportunities to maximize delivery and client success.
- Assist in client reporting and postcampaign insights gathering data to inform renewal and upsell opportunities.
- Track and document best practices learnings and case studies to improve future proposal strategies.
Essential Skills
- Digital media planning or buyer experience and has developed or executed brand campaigns
- Data analytics and performancedriven insight.
- Campaign and project management.
- Time management organization and detail detailoriented mindset are key.
- The ideal candidate has the ability to work well under BDG Revenue goals and client needs.
- Proficiency in MS Office and Google Suite experience with tools such as: Google Ad Manager Monday Prisma Mediaocean and an OMS (Operative One or Boostr).
Experience
- 13 years experience
Employment Type
Full-Time
