Senior Growth Marketing Manager
Senior Growth Marketing Manager
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Job Description
About GetYourGuide
our careers website to learn more.
Team mission
Were evolving our marketing organization by complementing our vertical channelfocused specialists with horizontal crosschannel generalists. Were seeking a strong generalist with a datadriven experimentation mindset who can work across multiple marketing channels and initiatives.
This role sits within the Growth Marketing organization and reports to a Head of Growth. You will collaborate with all channelfocused teams the market expansion team and other departments including Product and Supply.
Your responsibilities will focus on two main areas:
New channel expansion:
- Launch and test new strategic growth channels such as but not limited to: Pinterest Reddit travel agent affiliations and referral)
- Collaborate with channel teams to establish best practices and optimal setup approaches
- Develop a comprehensive blueprint for launching new channels endtoend from initial setup to incrementality measurement.
Crosschannel experimentation:
- Lead growth initiatives that impact multiple marketing channels such as testing landing pages for midfunnel channels implementing copy improvements across SEO Display and Paid Search and others.
- Support crossorganizational experimentation initiatives including:Strategies to increase sales in specific destinations Connecting video content sourcing between Display and SEO Optimizing advertising approach across overlapping Google campaigns (DemandGen Pmax etc. and others
Who you are
- 4 years of experience in growth marketing or similar roles
- Proven track record of growing marketing channels from concept to successful implementation
- Direct experience launching or managing 2 performance marketing channels
- Strong analytical and data interpretation skills
- Experience with A/B testing and experimentation methodologies
- Resultsoriented mindset with a focus on driving measurable growth
- Bonuses would be: Background or education in analytics experience in the travel industry familiarity with multiple digital marketing channels experience with Smartly Looker Databricks or similar tools.
How we set you up for success:
- Invest in your development with an annual personal growth budget
- Company Pension Scheme GYG is matching with 50 (max. 100/month)
- Contribution to public transportation (NAVIT 40 budget for Mobility card or Deutschland ticket)
- Urban Sport Club special price for a membership .
- Enjoy flexibility with a hybrid workfromhome and telecommuting policy
- Save on transportation costs with discounted public transportation tickets
- Support your loved ones with generous maternity and paternity leave policies
And more...
We look forward to hearing from you
Unlock your full potential and join our mission to create unforgettable experiences for millions around the world. If you have the skills and passion for joining our team we invite you to apply by submitting your CV/resume in English through the form below. Check out how we hire for tips and visibility into our process and check out life at GetYourGuide.If you have any further questions please do not hesitate to contact us via .
We are an equalopportunity employer
Our commitment is that every qualified person will be evaluated according to skills regardless of age gender identity ethnicity sexual orientation disability status or religion. Please refrain from including your picture and age with the application.
Important notice: Protect yourself from recruitment scams
We want to ensure your safety during the application process. Please be aware of potential scammers impersonating GetYourGuide recruiters. Remember GetYourGuide never requests payment or sensitive personal information during recruitment. All official job opportunities are exclusively posted on our Careers page. If you suspect fraudulent activity report it to . Stay vigilant and protect yourself from recruitment scams.
#LIHybrid
Required Experience:
Manager
Employment Type
Full Time
