Director Marketing Healthcare North America
Director Marketing Healthcare North America
Posted on :
11-04-2025
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1 Vacancy
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Job Description
Description
Position at Attindas US
Attindas Hygiene Partnersdesigns manufactures and markets absorbent hygiene products. The company sells adult incontinence and infant diapers among other products into the healthcare retail and directtoconsumer channels under brands including Attends Indas and Comfees as well as a wide range of private label brands for retailers.
Mission:We champion health dignity and comfort.
Vision:To be a global leader in absorbent hygiene by meeting consumers diverse needsthrough effective affordable and widely available personal care solutions.
Our Values:Personal Agile Innovative Integrity
This role requires onsite presence at our Raleigh NC office three days per week. Only candidates residing within a commutable distance of Raleigh NC will be considered.
Job Summary:
Lead and execute marketing strategies to drive brand awareness customer acquisition and revenue growth. Balance creative vision datadriven decisionmaking and leadership to align marketing efforts with business objectives.
Key Responsibilities:
- Develop and oversee comprehensive marketing strategies aligned with company goals.
- Ensure strong brand positioning and consistent messaging across channels.
- Lead digital marketing efforts including SEO PPC and customer acquisition.
- Drive content creation and market research to enhance consumer engagement.
- Collaborate with sales teams to generate leads and optimize CRM integration.
- Manage budgets track performance metrics and optimize marketing spend.
- Build and mentor a highperforming marketing team.
- Work crossfunctionally with internal teams and external partners.
Success Metrics:
- Growth in brand awareness engagement and digital presence.
- Increased qualified leads and improved conversion rates.
- Enhanced customer retention and lifetime value.
- Strong ROI measurement and cost efficiency.
Required Qualifications:
- BS/BA in Marketing Business or related field (MBA preferred).
- Experience in Healthcare marketing.
- 7 years of people leadership experience.
- Expertise in healthcare distributor and facility marketing.
- Strong financial acumen and crossfunctional leadership skills.
- Proficiency in digital marketing and analytics tools.
Preferred Qualifications:
- Experience in private label development and sales.
- Strong collaboration and interpersonal skills.
- Proficiency in social media and traditional marketing methods.
- Demonstrated ability in talent development and strategic .
Attindas is an equal opportunity employer. Qualified applicants will be considered without regard to age race color sex (including gender identity or expression sexual orientation and pregnancy) marital status religion national origin genetic information disability or veteran status.
Required Experience:
Director
Employment Type
Full-Time
Key Skills
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