Brand Ambassador Marketing Executive
Brand Ambassador Marketing Executive
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Job Description
Brand Ambassador Marketing Executive
Sheffield South Yorkshire United Kingdom (office and hybrid)
Salary:
Are you a master of TikTok Do you enjoy curating watching and critiquing content Would you love this to be your day job
Youre in luck! Were looking for an experienced digital content executive to manage our army of brand ambassadors. Reporting to the Brand Activation Marketing Manager you will be responsible for recruiting coaching and supporting our nationwide network of brand ambassadors whilst monitoring the programs success. You will also closely collaborate with the wider Brand Activation team to successfully curate and promote content produced by our ambassadors to feature across all our social media channels.
This is an exciting role which the business has established with the sole focus of becoming the best and biggest student accommodation ambassador program in the UK. Whilst delivering viral content for the #unihomesambassadorhashtag you will ensure UniHomes are recognised as a leading and trustworthy brand through the accelerated growth of our content creator strategy.
You will lead the content planning tasks and events to ensure our brand leverages awareness amongst our key demographic aiming to position us as the number 1 platform across the student domain. You will positively promote our student accommodation platform and allinclusive utility package offering through various digital activations to drive traffic to our website and generate leads.
You will completely own and manage the endtoend life cycle of an ambassador and will oversee maintaining and growing our Big Blue Community of coasttocoast content creators.
Key responsibilities:
- Delivery of program excellence performance optimisation and growth.
- Campaign management and main point for our nationwide brand ambassador community whilst managing a range of communications.
- Take a leading role in sourcing recruiting and onboarding the right candidates for our program.
- Meticulously review ambassador content whilst providing positive and tailored feedback and support.
- Conduct research and propose new events/opportunities which are relevant to our sector.
- Manage production growth and performance of all associated views and engagement by creating tasks around key topical events and time periods of our business.
- Monthly audits of ambassador content and action any areas of underperformance.
- Work alongside our Legal team to ensure our BA content is compliant with advertising standards.
- Host biannual workshops for ambassadors at our Head Office (alongside your line manager) then feedback tailored insights and analysis which will further enhance our outreach and offering.
- Work with the Social Media Executive to generate content which complements our monthly blogs.
- Manage and maintain ambassador merchandise and seasonal gifts.
- Produce an engaging monthly email newsletter with updates and advice for our ambassadors.
- Create an engaging and interactive community where ambassadors regularly communicate share ideas and contribute to our WhatsApp group.
- Recognise and reward talent by incentivising ambassadors with our new Leaderboard system and by processing monthly Gifted Rewards for our top performing members.
- Work towards making this an awardwinning program which is nationally recognised.
- Work alongside your line manager to process the ambassador payments/wages at the end of every month.
Skills and experience:
- Must have at least 3 years experience as a Marketing and/or Social Media Executive (or equivalent).
- Must have indepth knowledge of the TikTok and Instagram platforms including trends and content creation on the apps.
- Must have at least 1 years experience managing content creators and/or an ambassador community.
- Creativity writing and design skills.
- Commercial awareness.
- Adaptability and the ability to manage multiple projects at once.
- Excellent communication and problemsolving skills.
- Take ownership and meticulously implement feedback.
- Disciplined time management.
- Teamworking skills.
- Experience working within a marketing team and/or capacity.
- Experience of working within a student market.
- Experience in using Adobe design platforms and editing software (and/or Canva).
- Preferred but not essential: Accredited Mental Health Awareness course (to be able to sign post ambassadors to suitable resources).
- If you reference your personal or other TikTok or Instagram accounts you have created content forplease ensure you provide the links so that we can review them.
About us:
UniHomes has been named the fastestgrowing technology company in Yorkshire and the Northeast in the 2023 Deloitte UK Technology Fast 50. We are also incredibly proud to have been officially certified as a Great Place to Work (GPTW).
Our industryleading property search portal and utility management service enables our established and everincreasing network of letting agent partners to offer hasslefree allinclusive accommodation to our growing and strong community of university students who are actively seeking their perfect shared house. We are taking the market by storm currently in over 60 university cities and towns across the UK and we have huge ambitions for 2025.
Founded by three Sheffield property entrepreneurs in 2015 we have experienced remarkable growth and now have a team of almost one hundred at our Sheffield City Centre office. With recent minority investment from LDC we are scaling up our teams ready to conquer new horizons. There couldnt be a more exciting time to join us.
We are a team driven and united by our core values:
- Lead the Way
- In it Together
- Customers Matter
- Keep it Simple
- Rise Above Challenges
- Make it Happen
What do you get when you work here
With people and culture at the heart of our organisation we are continually enhancing our employee offer and culture. We are incredibly proud to have been officially certified as a Great Place to Work (GPTW) and an accredited Living Wage employer all our employees earn a fair living wage above the government minimum wage.
At UniHomes we are committed to fostering an inclusive and diverse workplace where everyone can thrive and which values individuals for their unique perspectives. We welcome candidates from all backgrounds regardless of age disability gender reassignment marriage and civil partnership pregnancy and maternity race religion or belief sex or sexual orientation.
Please let us know if you require any reasonable adjustments to make the recruitment process more accessible to you.
We do not accept CV submissions from recruitment agencies. Direct applications from individual candidates are encouraged. Thank you for your understanding.
Required Experience:
Manager
Employment Type
Full-Time
