drjobs Social Media SEO Marketing Manager SSMM

Social Media SEO Marketing Manager SSMM

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1 Vacancy
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Job Location drjobs

Fort Lauderdale, FL - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

The Role:


The Social Media & SEO Marketing Manager (SSMM) drives organic and paid social media and search marketing programs ensuring IGELs brand consistency digital presence and engagement across key platforms. This role enhances SEO performance brand compliance and thought leadership visibility supporting IGEL in industry discussions media placements and social media content.

The SSMM will act as a brand steward managing IGELs LinkedIn X (formerly Twitter) Facebook Instagram YouTube Vimeo podcasts and emerging channels to align with corporate branding and content strategy. This role collaborates with internal and external stakeholders globally including but not limited to PR product marketing and channel teams to execute integrated campaigns that elevate IGELs market presence.

Location: Fort Lauderdale FL (Hybrid 3 days inoffice 2 remote)
Reports To: Director of Corporate Communications

Key Responsibilities

Social Media & Thought Leadership

  • Develop and execute B2B and nonB2B social media strategies to drive engagement and brand awareness.
  • Manage organic and paid campaigns across all social platforms.
  • Assist in executive visibility initiatives including LinkedIn thought leadership ghostwriting and media content amplification.
  • Oversee realtime social media coverage for global events.

SEO & Website Optimization

  • Implement SEO best practices to improve organic rankings site traffic and user engagement.
  • Conduct keyword research metadata optimization and technical SEO audits.
  • Track Google Analytics SEMrush Ahrefs and UTM performance metrics to refine strategies.

Brand Governance & Compliance

  • Ensure brand consistency across social media LinkedIn pages website content and digital assets.
  • Conduct brand audits and enforce messaging visual and content guidelines.

Content Amplification Organic & Paid Social

  • Optimize LinkedIn Sponsored Content InMail Facebook/Instagram Ads YouTube and campaigns using A/B testing retargeting and audience segmentation.
  • Support blog whitepaper and product content promotion through paid and organic channels.
  • Manage the internal advocacy platform leveraging gamification (challenges leaderboards rewards) to boost employee engagement in social media.
  • Provide training ensure brand consistency and track performance metrics to optimize advocacy efforts.

CrossFunctional Collaboration

  • Align social SEO and branding strategies with marketing product sales PR and customer service teams.
  • Stay ahead of trends emerging platforms and digital marketing best practices.
  • Collaboration with all members of the Marketing Team

Qualifications

Minimum Requirements:

  • 3 years of B2B SEO & social media marketing experience.
  • Strong LinkedIn B2B marketing brand governance and content promotion expertise.
  • Proficiency in Google Analytics SEMrush Ahrefs Moz and CRM automation tools (ActOn HubSpot or Microsoft Dynamics).
  • Experience with CMS platforms (WordPress HubSpot) and social media management tools (Hootsuite Sprinklr Sprout Social Buffer or similar).
  • Exceptional writing editing and storytelling skills for digital engagement.
  • Strong attention to detail organization and ability to work independently.
  • Travel up to 20

Preferred Qualifications:

  • 5 years in B2B tech marketing (social media brand governance and SEO).
  • Familiarity with VDI DaaS cybersecurity or enterprise IT solutions.
  • Knowledge of ABM (AccountBased Marketing) and content amplification.

We offer:

  • Health dental vision and prescription benefits (employee premiums covered by IGEL)
  • 11 companypaid holidays per year
  • 1822 days of PTO per year 18 days in the first year 20 days in years 24 and 22 days after 5 years of service)
  • 401(k) plan with 100 company match up to $15000 per year
  • Paid maternity and paternity leave
  • Monthly home office allowance
  • Remote working opportunities and flexible working times so you can combine your demanding work with your private goals
  • Employee Assistance Program (EAP) and Financial Wellness tool
  • Companypaid life insurance policy longterm disability (LTD) and shortterm disability (STD) coverage
  • Wellbeing apps including Rightway Headspace and Wellhub
  • Training and development opportunities to advance your career

IGEL is an equal opportunity employer and makes employment decisions on the basis of merit. We want the best available person in every job. Our policy prohibits unlawful discrimination based on color creed sex religion marital status age national origin or ancestry physical or mental disability medical condition sexual orientation or any other consideration made unlawful by federal state or local laws.

Additional information
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Required Experience:

Manager

Employment Type

Full-Time

Department / Functional Area

Marketing

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