GALE helps brands solve complex challenges through our integrated consultancy and agency offering. Headquartered in New York with offices in Toronto Singapore and Bangalore our teams are connected by a set of core values that inform everything we do from how we hire to how we work together: values like Everyone Matters No Silos and Masters of Our Craft.
If youre driven by a passion to build something great a desire to innovate and a commitment to achieve excellence in your craft GALE is a great place for you.
Job Summary:
We are looking for a motivated and skilled Data Scientist to join our team. The ideal candidate should have a solid foundation in machine learning experience with Generative AI (GenAI) solutions and a strong interest in media and marketing analytics. This role offers an opportunity to apply data science expertise to realworld business challenges and contribute to impactful projects.
Experience Required:4 6 years
Key Responsibilities:
Machine Learning & AI Implementation
Assist in developing and deploying machine learning models to solve business problems.
Contribute to designing and implementing GenAI models for workflow optimization and insights generation.
Media & Marketing Analytics
Support analysis of marketing performance data to uncover trends and insights.
Work on campaign analysis customer segmentation and basic attribution modelling.
Data Analysis & Visualization
Create and maintain dashboards and visualizations using tools like Tableau Power BI or similar.
Assist in presenting data insights to both technical and nontechnical stakeholders.
Data Processing & Management
Perform data preprocessing cleaning and transformation for analysis.
Write basic SQL queries to extract and manipulate data.
Collaboration & Learning
Collaborate with crossfunctional teams to contribute to datadriven decisions.
Continuously learn and stay updated with the latest advancements in data science and analytics.
Mandatory Skills:
Proficiency inPythonfor data analysis and basic model development.
Understanding ofMachine Learningconcepts and tools.
Experience or exposure toGenerative AI (GenAI)tools and techniques.
Interest and some experience inmedia/marketing analytics(e.g. campaign performance customer insights).
Proficiency in one or more data visualization tools (e.g. Tableau Power BI Looker).
Basic knowledge of SQL for data extraction and manipulation.
Preferred Skills:
Familiarity with cloud platforms like AWS Azure or GCP.
Exposure to A/B testing marketing mix modeling and customer segmentation.
Basic understanding of NLP and large language models.
Educational Qualifications:
Bachelors degree in Data Science Computer Science Statistics Mathematics or a related field.