Corporate and Business Marketing Executive

Not just a job but a career

Yokogawa award winner for Best Asset Monitoring Technology and Best Digital Twin Technology at the HP Awards is a leading provider of industrial automation test and measurement information systems and industrial services in several industries.

Our aim is to shape a better future for our planet through supporting the energy transition (bio)technology artificial intelligence industrial cybersecurity etc. We are committed to the United Nations sustainable development goals by utilizing our ability to measure and connect.

About the Team
Our 18000 employees work in over 60 countries with one corporate mission to coinnovate tomorrow. We are looking for dynamic colleagues who share our passion for technology and care for our planet. In return we offer you great career opportunities to grow yourself in a truly global culture where respect value creation collaboration integrity and gratitude are highly valued and exhibited in everything we do.

RESPONSIBILITIES

Marketing

Develop and/or deliver a plan for significant aspects of a product service or marketing area under guidance from senior colleagues.

Leadership and Direction

Communicate the actions needed to implement the functions strategy and business plan within the team; explain the relationship to the broader organizations mission vision and values; motivate people to commit to these and to doing extraordinary things to achieve local business goals.

Horizon Scanning

Explore and develop a detailed understanding of external developments or emerging issues and contribute to the evaluation of their potential impact on or usefulness to the organization.

Marketing Impact Assessment

Support the collection of data and participate in reviews of marketing activities to identify opportunities for improvements.

Marketing Campaign Development

Coordinate activities of subcontractors and suppliers and act as their primary point of contact while working within an established contract to deliver successful advertising/promotion/other marketing campaigns.

Brand Positioning

Assist in achieving brand positioning and contribute ideas to brand plans.

Product Management

Monitor all aspects of a product life cycle including long and shortterm development and marketing. Perform analyses to stay abreast of trends in the marketplace to ensure the products competitive position.

Information and Business Advice

Provide specialist advice on the interpretation and application of policies and procedures resolving complex or contentious queries and issues and enabling others to take appropriate actions.

Performance Management

Develop and propose own performance objectives; take appropriate actions to ensure achievement of agreed objectives using the organizations performance management systems to improve personal performance. OR Manage and report on team performance; set appropriate performance objectives for direct reports or project / account team members and hold them accountable for achieving these taking appropriate corrective action where necessary to ensure the achievement of team / personal objectives.

Budgeting

Deliver a budget for an area of the organization or conduct complex analyses on budget progress in other areas of the organization.

Organizational Capability Building

Use the organizations formal development framework to identify the teams individual development needs. Plan and implement actions to build their capabilities. Provide training or coaching to others throughout the organization in own area of expertise to enable others to improve performance and fulfill personal potential.

Behavioral Competencies

Manages Complexity

Makes sense of complex high quantity and sometimes contradictory information to effectively solve problems. For example consistently looks at complex issues from many angles; obtains a rich and deep understanding; swiftly cuts to the core issue; skillfully separates root causes from symptoms.

Business Insight

Applies knowledge of business and the marketplace to advance the organizations goals. For example clearly understands how own activities relate to critical business drivers. Monitors business news and market changes for impact on the business or on own expertise area; uses this to shape decisions.

Cultivates Innovation

Creates new and better ways for the organization to be successful. For example approaches professional work in unique or innovative ways. Offers original ideas. Appreciates others creative ideas and solutions and provides helpful input to enhance them.

Collaborates

Builds partnerships and works collaboratively with others to meet shared objectives. For example enlists a range of stakeholders to add value; ensures they are well informed and surprises are avoided. Confronts and challenges us vs. them; shows strong appreciation for others efforts toward shared goals.

Drives Results

Consistently achieves results even under tough circumstances. For example holds self to high standards of performance; sets some challenging goals; wants to achieve meaningful results; pursues initiatives/efforts to successful completion and closure. Focuses on key goals even during setbacks and obstacles.

Skills

Action Planning

Uses comprehensive knowledge and skills to work independently while providing guidance and training to others on developing appropriate plans or performing necessary actions based on recommendations and requirements.

Planning and Organizing

Uses comprehensive knowledge and skills to work independently while providing guidance and training to others on planning organizing prioritizing and overseeing activities to efficiently meet business objectives.

Assessment

Uses comprehensive knowledge and skills to work independently while providing guidance and training to others on analyzing data from multiple sources to draw appropriate conclusions and make suitable recommendations.

Commercial Acumen

Acts independently to apply comprehensive understanding of the business environment and objectives developing solutions while providing guidance and training to others.

Customer and Market Analysis

Acts independently using comprehensive knowledge and/or skills to conduct research and analyze data while guiding and training others on how to develop a comprehensive understanding of customer and market conditions that enables maximum return on investments.

Data Collection and Analysis

Works independently and provides guidance and training to others on analyzing data trends for use in reports to help guide decision making.

Review and Reporting

Works without supervision and provides technical guidance when required on reviewing and creating relevant lucid and effective reports.

Adaptive Mindset

Works at an advanced level to shift into and out of a mental mindsets associated with assessing the facts and circumstances of the current situation and/or environment and making the appropriate/innovative adjustments to thinking and work habits to thrive in any scenario. Typically works independently and provides guidance.

Negotiation

Uses comprehensive knowledge and skills to negotiate independently while providing guidance and training to others on how to help the organization by obtaining consensus between two or more internal or external parties who may have different interests.

Policy and procedures

Uses comprehensive knowledge and skills to work independently while providing guidance and training to others on developing monitoring interpreting and understanding policies and procedures while making sure they match organizational strategies and objectives.

Presentation skills

Uses comprehensive knowledge and skills to communicate with other people independently while providing guidance and training to others on speaking in a clear concise and compelling manner.

Project Management

Uses comprehensive knowledge and skills to work independently while guiding and training others on managing projects and/or programs within desired cost time and quality parameters.

Workflow Management

Works at an advanced level to orient work in a workflow to plan organize and execute the steps it takes to achieve a goal to achieve higher efficiencies. Typically works independently and provides guidance.

Brand Management and Development

Works without supervision and provides technical guidance when required on maximizing a brands impact and market value by managing and developing all aspects of the brand.

Contract Management

Supervises the construction of assigned properties according to instructions without supervision and provides technical guidance as needed.

Market Research and Analysis

Works without supervision and provides technical guidance when required on using research and analysis to develop a comprehensive understanding of market conditions in order to facilitate the success of a brand product or service.

Policy and Regulation

Works without supervision and provides technical guidance when required on interpreting and applying knowledge of laws regulations and policies in area of expertise.

Products/Services Management and Development

Works without supervision and provides technical guidance when required on managing and developing all aspects of a product or service so that it achieves its maximum impact and value in the market.

Social Media Management

Works with full competence to manage the process of creating scheduling posting and analyzing content published on social media platforms. Typically works without supervision and may provide technical guidance.

Verbal Communication

Uses clear and effective verbal communications skills without supervision and provides technical guidance when required on expressing ideas requesting actions and formulating plans or policies.

Education

Bachelors Degree or Equivalent Level

General Experience

Experience enables job holder to deal with the majority of situations and to advise others (Over 3 years to 6 years)

Managerial Experience

Experience of supervising and directing people and other resources to achieve specific end results within limited timeframes 13 months to 3 years)

Yokogawa is an Equal Opportunity Employer. Yokogawa wants a diverse equitable and inclusive culture.We will actively recruit develop and promote people from a variety of backgrounds who differ in terms of experience knowledge thinking styles perspective cultural background and socioeconomic status.We will not discriminate based on race skin color age sex gender identity and expression sexual orientation religion belief political opinion nationality ethnicity place of origin disability family relations or any other circumstances. Yokogawa values differences and enables everyone to belong contribute succeed and demonstrate their full potential.

Are you being referred to one of our roles If so ask your connection at Yokogawa
about our Employee Referral process!