Content Writer Marketer
Content Writer Marketer
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$ 85200 - 127800
1 Vacancy
Job Description
Black Duck Software Inc. helps organizations build secure highquality software minimizing risks while maximizing speed and productivity. Black Duck a recognized pioneer in application security provides SAST SCA and DAST solutions that enable teams to quickly find and fix vulnerabilities and defects in proprietary code open source components and application behavior. With a combination of industryleading tools services and expertise only Black Duck helps organizations maximize security and quality in DevSecOps and throughout the software development life cycle.
Black Duck is seeking a Content Writerand Marketer to drive our strategic objectives!
The Content Writer and Marketer works with product marketing managers product managers sales engineers and other subject matter experts (SMEs) to craft engaging and effective articles ebooks blogs and other content to be used for a variety of marketing purposes such as demand generation brand campaigns public relations and more. To do this you will leverage your exceptional writing skills and relationshipbuilding acumen with crossfunctional colleagues across the company. You must have a handson approach to technology and to our products and possess a natural curiosity to learn more. You will help create enhance and expand our current set of assets to engage our personas and move them through the buyers funnel.
Beyond writing skills the successful candidate will be able to think strategically to understand how content works across marketing and other functions as well as the requirements of those teams that content must meet. S/he also possesses the ability to work independently to research analyze summarize and translate technical information into effective content for business decision makers. S/he will also bring experience in leveraging AI tools (preferably Writer AI) for content research and development. B2B tech marketing and writing experience is a requirement with a strong preference for cybersecurity and application security.
Key Responsibilities:
- Translate technical information into clear concise and effectivecontentfor both technical and nontechnical audiences
- Create content for demand generationwebbrandblog andother uses
- Work crossfunctionally with SMEs in Engineering Field Support Sales Training and Product Marketing
- Work crossfunctionally with stakeholders in Marketing and other departments to ensure the right content is created published promoted and measured accordingly
- Assist in defining standards style and terminology
Knowledge & Skills:
- 35 years of experience in writingfor a marketing team in a technical industry
- Experience inB2B enterprise environments and creating content for thebuyers journey
- Experience in developing and executing content strategies and plans for B2B marketing teams
- Bachelors degree in technical writing communications English or a related field
- Excellent written oral analytic and organizational skills
- Detail orientated and able to think and write in context with the target audience
- Familiarity with personas and creating contentfor theirappropriate technical depth
- Familiarity with B2B technology buyers journeys and creating appropriate content for each stage
- Familiarity with messaging elements (e.g. value propositions proof points etc. and incorporating them into content assets
- Experience using AI tools to research analyze and create compelling content
- Selfmotivated and able to perform in a matrixed fluid environment
- Must possess creativity andnatural curiosity
- Able to work independently and as part of a team
Desired Skills & Experience
- Experience indeveloping marketing content forsoftwareand security products
- Experience indeveloping content for organicand inorganic traffic generation
- Comfort with creating content of various lengths and formats (white papers ebooks blog posts videos web pages etc.
If you are motivated by career growth and opportunity we want to talk to you. Apply today!
The base salary range across the U.S. for this role is between $85200$127800. In addition this role is eligible for commission. Black Duck offers a competitive total rewards package. The actual compensation offered will be based on a number of jobrelated factors including location skills experience and education.
Pay Range
$85200 $127800 USD
Black Duck considers all applicants for employment without regard to race color religion sex gender preference national origin age disability or status as a Covered Veteran in accordance with federal law. In addition Black Duck complies with applicable state and local laws prohibiting discrimination in employment in every jurisdiction in which it maintains facilities. Black Duck also provides reasonable accommodation to individuals with a disability in accordance with applicable laws.
Employment Type
Full Time
