Are you looking for a high energy strategic and fastpaced position as aPay Per Click Specialist Join Relias the company changing lives throughout the world by helping healthcare organizations improve their clinical outcomes!
Relias provides software and services to more than 10000 healthcare organizations and providers addressing the primary concerns of recruiting retention risk mitigation compliance and the move from fee for service to valuebased reimbursements. In addition to unrivaled content Relias offers prehire assessments and indepth analytics that allows for the demonstration of skill and performance resulting in better patient resident and client outcomes as well as better financial results. We are passionate about our product and our clients; what we deliver is truly something you can be proud to represent. Our clients think so too we proudly boast a retention rate close to 100!
WHAT CAN RELIAS OFFER YOU
- Competitive base salary & generous bonus opportunity
- Fantastic health and wellness benefits package including an outstanding 401k match an unlimited PTO program and paid holidays including your birthday!
- Comprehensive twoweek onboarding program a great introduction to our company customers and culture!
- Growth and career advancement opportunities!
- Integrated 15 acquisitions over the last five years
- 20 annual employee promotion and transfer rate
The PPC Specialist is responsible for the day to day management of campaigns including development analysis and optimization. He/she will be engaged and proactive in meeting key business goals aimed at growing revenue for multiple eCommerce healthcare websites
WHAT YOULL BE DOING:
- Daily management of pay per click (PPC) marketing campaigns.
- Execute strategies to grow and improve performance through new campaigns keyword opportunities campaign and ad group structuring audience targeting remarketing and other facets of PPC media to meet revenue goals.
- Write compelling ad copy for text and image ads. Work with design/creative to have image ads created as needed.
- Maintain and monitor keyword bids account spend ROAS impression share quality score and other important account metrics.
- Monitor and create web analytics reports and key tools evaluating performance issues and providing recommendations and implementing strategies in accordance with the data.
- A/B test and optimize ongoing campaigns.
- Keep a close eye on KPIs to ensure team and leadership is well informed about campaign and channel performance.
- Provide analysis and recommendations for landing page performance or website improvements to improve conversion.
- Generate weekly and monthly reporting for all major metrics goal and revenue tracking.
- Keep pace with search engine and PPC industry trends and developments.
YOUVE GOT WHAT IT TAKES IF YOU HAVE/ARE:
- Passion for pay per click marketing.
- Ability to identify and resolve problems.
- High levels of integrity autonomy and selfmotivation.
- Solid analytical organizational project management and time management skills.
- A minimum of 1 year of experience working on PPC ad platforms (Google Ads Bing Ads)
- Experience using Google Analytics to evaluate campaign and website performance.
- Proficiency in MS Excel PowerPoint and Word.
- Google Ads / Bing Ads / Google Analytics certification a plus but not required.
Relias is an Equal Opportunity Employer and a DrugFree workplace
Company:Relias LLC
Country:United States of America
State/Region:North Carolina
City: Morrisville
Postal Code:27650
Job ID:34941
Required Experience:
Unclear Seniority