- You will be supporting the Social Media Teamlead in creating planning managing monitoring and improving zooplus Social Media Community and Influencer Relations strategy for all zooplus Social Media channels
- You will be responsible for the conception and development of social media content as well as high level Social Media and Influencer campaigns executed globally in close collaboration with all other European Social Media Managers.
- Implement a comprehensive influencer marketing strategy aligned with overall marketing goals. Identify new opportunities and platforms for influencer partnerships to maximize brand reach and engagement.
- Plan execute and manage influencer marketing campaigns from conception to completion. Negotiate contracts and manage influencer agreements to ensure mutual benefit and brand alignment. Establish and nurture longterm relationships with key influencers and content creators.
- By ongoing identification of trends and technical developments in the social media & influencer marketing environment and executing innovative storytelling you continuously improve the social media presence further and help zooplus maintain its industryleading position in online marketing.
- Build a Social Media Lovebrand: In your new role you will create social media content that inspires people to share. You will work closely with the zooplus Content Marketing Campaign management Vendor management and Own Brands team to ensure reflecting business goals within Social Media content.
- You will create thorough monthly Social Media & influencer marketing reports ensure that all relevant KPIs are excelling and up to date and monitor the zooplus brand reputation in Social Media.
- Youll be helping the Social Media Teamlead with reports to ensure performance and progress on all Social Media channels. In addition you shall ensure brand consistency in copy through tone voice and terminology across all countries.
- You will be actively steering Own Brand/Supplier bookings and work alongside your teamlead to improve channel further.
- You will be supporting to drive the team competence cluster Meta/Pinterest/TikTok in order to develop/improve the channel strategy
Qualifications :
- Professional experience in the management of Social Media Accounts with 23 years relevant work experience in the area of Social Media Communications or Online/Influencer Marketing including experience in Tiktok
- University degree in Economics Marketing Digital Media Communications or related fields
- A strong sense for Social Media & Influencer Content und Online Storytelling paired with an affinity for numbers and very good analytical skills
- Social Media Internet and Tech savvy with state of the art knowledge of trends in areas of Online Marketing Social Media Influencer Marketing and ECommerce
- Ability to find creative solutions as well as a high level of initiative and reliability
- Proven experience in creating engaging content for various Social media platforms (e.g. TikTok Facebook Instagram Pinterest YouTube) incl. copywriting imagery and video
- Clear and effective written and verbal communication skills strong interpersonal skills and a goaldriven as well as teamoriented working style
- Proficient using of Social Media platforms (e.g. Facebook Business Manager Instagram YouTube Pinterest) and (first) experience in using multisocial posting programs (e.g. Facelift Hootsuite Falcon or similar) as well as Influencer Marketing tools
- Strong computer skills using Microsoft Office and Adobe Suites
- Fluent in English and Czech language at native level
Additional Information :
With more than 1000 passionate professionals located across 10 European offices we believe our success comes from working together and leveraging our international strengths. Expect to work in a hybrid environment collaborating with colleagues in different locations remotely.
Our benefits:
20 discount in our zooplus shop
Internal and external training
Team events
#LIHybrid Two extra vacation days and days off on 24th and 31st of December
Private medical care and life insurance
Multicafeteria system including Multisport card
Want to know more Learn more about zooplus here and check out our LinkedIn Instagram TikTok and YouTube to get a glimpse into the zooplus culture.
zooplus is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.
Remote Work :
No
Employment Type :
Fulltime