Assistant Marketing Manager
Assistant Marketing Manager
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Job Description
Job Profile
In this role you will be the Brand Champion for respective Brand in the UK business adapting global strategies and developing local initiatives to deliver brand objectives through product marketing and communication plans.
In addition you will be responsible for executing national marketing activities across defined brands with the aim to drive business success and ensuring brand compliance and in line with the global marketing strategy. You support the Brand Manager in building and strengthening our brands positions in the UK and increasing MS
Reporting To
This position reports to the Brand Manager / Senior Brand Manager of the respective brand.
Main Responsibilities
- Lead for brand communication within the UK business for their portfolio of brands (incl. Mktg assets store openings etc..
- Translate global brand strategies and campaigns into local plans identifying and executing against specific UK needs and opportunities as appropriate to ensure brand goals are achieved
- Collaborate with the global brand teams to ensure that local marketing and product needs are recognised and met
- Recommend local product range channel mix and retailers marketing support with data analysis
- Work with the sales and visual merchandising teams to continuously improve retail
- Manage track and report the marketing plan and budget for their portfolio of brands
- Lead product training sessions/presentations internally and to key customers
- Work with external agencies to develop and execute marketing and PR plans including briefing
In Addition
- To support the Brand Managers in all marketing product and communication related enquiries
- To support in the development of key marketing activities and projects including new product launches assets production consumer and retailer brochures media GWP etc.
- Establish and maintain strong and supportive relationships with crossfunctional groups such as our Sales and Visual Merchandising teams and our Brand and Finance functions
- Oversee the ordering of marketing collateral their distribution invoicing and inventory (i.e. displays giveaways paper bags etc.
- Analyze marketing campaign results prepare reports and explore ways to improve or maintain successes
- Propose new efficient tools that help the team better track improve and monitor the marketing activities
- Working as part of the wider Movado Wholesale Marketing team on ad hoc administrative tasks (reports purchase orders forwarder invoices etc.
- Sample coordination
- Own Campaign Asset downloading creating local guidelines sending to printers POS proof approval
- Collating/maintaining training information for retail
- Supporting Ecom business with online copywriting
Skills Required
- Graduate with a degree gained ideally in Marketing or Communication
- Proven experience in a similar position within an international environment in a FMCG fashion or related industry
- Proficiency in MS Office and Adobe Suit
- Expertise in digital and social media
- An enthusiastic and team player
- Excellent communication skills both written and verbal/copywriting
- Youll be an excellent communicator with the ability to build relationships with ease.
- Highly motivated with a cando attitude
- Work well with change being able to quickly adapt and work with pace.
- Strong organizational skills with the ability to multitask and manage a varied workload
- Pragmatic and solution oriented
Movado Group Inc. is an equal opportunity employer. It prohibits discrimination based on age color disability marital or parental status national origin race religion sex sexual orientation gender identity veteran status or any other legally protected status in accordance with applicable federal state and local laws.
Required Experience:
Manager
Employment Type
Full-Time
