Major Food Group (the powerhouse restaurant group behind Carbone THE GRILL Sadelles and more) is looking to continue building on their multidimensional immersive concepts that transports their guests to new memorable experiences. We want to disrupt traditional hospitality models by taking care of our employees guests and our community.
Job Summary
MFG is seeking an experienced Marketing Director to join our team! Ideal candidate will be responsible for managing the day to day content creation and social media accounts to help expand our brand recognition.
Responsibilities:
- Responsible for leading digital strategy and monitoring of digital marketing plans for all of our concepts
- Provide key insights into digital trends impacting both offline and online properties and platforms
- Responsible for the of digital strategies content creation and distribution of unique and engaging content to support global digital marketing initiatives
- Develops standards systems workflow and best practices for content creation distribution maintenance and retrieval
- Daily review and manage the digital performance campaigns on Social Media Marketing: Facebook Instagram Google etc.
- Create original text and video content manage posts respond to followers and facilitate influencer relationships and collaborations.
- Manage/track optimization changes to establish best practice
- Collaborate working closely with the restaurant development team as needed
- Plans designs and executes multiple paid ad campaigns for social media platforms including Facebook Twitter Instagram
- Creates timelines and tracks progress of multiple ad campaigns making sure they are on time and on budget
- Oversees and reports analytics for initiatives organic/paid campaigns and ensures continued content effectiveness
- Leverages market data to develop content campaigns that enhance materials and connect with students and the community
- Designs and creates collateral material as needed
Requirements:
- A minimum of 5 year experience working in marketing including but not limitted to: social media and content management running multiple campaigns
- Creative digitally savvy and with an overarching knowledge of the different areas of digital marketing (social media paid media CRM websites influencer marketing).
- Must be uptodate with the latest digital technologies and social media trends
- Previous experience working in hospitality or luxury brands/ lifestyle preferred
- Keen attention to detail and process driven approach; driving operational efficiencies across the business
- Ability to deliver creative content (text image and video)
- Experienced working in a fast paced organization
- Excellent communication skills written verbal and presentational.
- Performance driven high analytical strong commercial mindset with organizational and project management skills
- Proficient in online marketing channels and web design and creative design
BENEFITS:
We offer competitive salary medical/dental/vision insurance TransitChek discount Team Member Referral program a generous dining program and progressive paid time off. We offer many opportunities for growth and development for those who show longterm commitment to their role and MFG.
Equal Employment Opportunity
Major Food Group considers applicants for all positions without regard to race color religion creed gender national origin age disability marital or veteran status sexual orientation or any other legally protected status. Major Food Group is an equal opportunity employer.
Required Experience:
Director