MOO set out to shake up the world of print back in 2006. And weve come a long way since. Today were a 400 strong team (were thinking of getting matching jackets) who create print and digital products for companies of all sizes from Google and AirBnB to the guy who makes those amazing prints you found at a craft fair.
Our global HQ is in London UK while we also have premises in Dagenham. In the US youll find us in Boston MA as well as East Providence RI and Denver CO.
Were making new and exciting things and we could really do with your help.
The CRM (Customer Relationship Management) team at MOO is dedicated to delivering personalised omnichannel experiences that strengthen the relationship between MOO and its customers. Every interaction is seen as an opportunity to create remarkable experiences while building longterm customer value.
MOO is looking for a motivated proactive professional to lead our marketing automation efforts for business services customers. This will be an FTC role you will work closely with marketing and sales teams to implement strategies that maximise the value of our existing customer base while nurturing prospects through the sales funnel.
The ideal candidate is enthusiastic imaginative collaborative and solutionsoriented. This is an exciting opportunity for a marketing automation expert who thrives in a dynamic environment. The role requires someone who can manage multiple priorities and partner with key stakeholders to deliver datadriven customerfocused initiatives.
Key Responsibilities
Oversee the email and automated marketing programme for MOOs Business Services (MBS) customers managing endtoend campaign . Responsibilities include planning with the sales and MBS marketing teams maintaining a marketing calendar submitting creative briefs building campaigns in Braze and Pardot setting up automation circulating proofs and analysing performance.
Lead the development of the promotional calendar and coordinate crosschannel marketing campaigns with a focus on audience segmentation contact strategy and performance forecasting informed by historical data (primarily targeting acquisition and returning customer strategies).
Collaborate with the Business Intelligence team to use performance insights to improve existing lifecycle campaigns and develop new automated programmes.
Build strong crossfunctional relationships and align expectations with stakeholders across sales design and analytics.
Design and execute a testing strategy to increase engagement and conversion through the email marketing programme.
Monitor email deliverability engagement metrics and bounce rates and work with external tools and partners to maintain a highquality sender reputation.
Stay current with trends and best practices in email marketing CRM and direct marketing through ongoing competitor and industry analysis.
About You
Relevant marketing experience ideally with a focus on B2B audiences
Solid understanding of direct marketing principles including customer retention segmentation testing and performance reporting
Strong collaboration and stakeholder management skills with experience working across internal teams and with external partners
High attention to detail
Experience with audience segmentation and developing targeted marketing campaigns
Basic HTML skills including the ability to troubleshoot rendering issues and implement new templates
Proficiency with major email marketing platforms (e.g. Braze Salesforce Pardot Adobe Campaign or similar) and the ability to adapt quickly to new tools
Excellent written and verbal communication skills with the ability to clearly convey CRM and email marketing strategies to diverse audiences
A customerfirst mindset focused on delivering smooth engaging and effective campaigns and customer journeys
Ability to thrive in a fastpaced environment managing multiple priorities and deadlines with flexibility
Nice To Have
Experience using Braze
Whats it like to work at MOO
MOOs the kind of workplace where you can really be yourself. Dye your hair purple. Hit the sofa with your laptop. Whatever helps you feel comfortable and happy at work. We want to help you grow in your career and set you up for success while also recognising the importance of a healthy work/life balance.
Thats why we offer 25 days holiday rising by one day for each year here (for 5 years) a matched pension scheme MOOs share option scheme and paid parental leave. Well offer you private healthcare life insurance a season ticket loan and a cycle to work scheme. We also offer flexible work schedules with hybrid and remote working for certain roles as well as a Work From Anywhere program.
Diversity Statement
We are working hard to create a representative inclusive and superfriendly team because we know that different experiences perspectives and backgrounds make for a better workplace. And that creates a better experience for our customers. MOO doesnt discriminate on the basis of race colour religion or belief gender national origin age sexual orientation marital status disability or any other protected class.
As a design and technology company we have a desire and a responsibility to build a business that represents the world around us. So we strive to create a valuesdriven purposeful and highly empowered organisation that we are all proud to work for. And we are committed to continuous investment in building an open and inclusive environment welcoming a diverse audience of candidates who see themselves working and thriving at MOO. Therefore wed like to invite you to complete this optional survey to help us evaluate our inclusion and diversity efforts. Completing this form is entirely voluntary and if you decide not to it wont in any way affect your job application. We keep the information separate from your application and it is kept secure and confidential it is only used to better our inclusion and diversity efforts.By submitting this information you consent to MOOs processing of it for these purposes.
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