Description
Position at Attindas US
Attindas Hygiene Partnersdesigns manufactures and markets absorbent hygiene products. The company sells adult incontinence and infant diapers among other products into the healthcare retail and directtoconsumer channels under brands including Attends Indas and Comfees as well as a wide range of private label brands for retailers.
Mission:We champion health dignity and comfort.
Vision:To be a global leader in absorbent hygiene by meeting consumers diverse needsthrough effective affordable and widely available personal care solutions.
Our Values: Personal Agile Innovative Integrity
This role requires onsite presence at our Raleigh NC office three days per week. Only candidates residing within a commutable distance of Raleigh NC will be considered.
About Us
The North America Retail Infant Brand Marketing team partners with top retailers to develop privatelabel infant diaper and training pant solutions. We help retailers grow market share in Mass eCommerce Drug and Grocery channels through a unique combination of consumer insights brand marketing product innovation and marketing activation. Collaborative partnerships and strong personal relationships are at the heart of our success.
About the Role
A highperforming Marketing Specialist impacts longterm business results by executing product and marketing initiatives.
This role assists with the implementation of product and packaging changes/upgrades to existing and new programs/brands. The Marketing Specialist assists in development and measurement of marketing activation plans. The incumbent would learn and develop knowledge of consumers /customers and be required to build knowledge of assigned product lines. This position would manage partnerships and projects with a variety of internal stakeholders. Additionally the Marketing Specialist accomplishes departments mission by completing various organizational/administrative tasks. This position will learn to use indirect leadership influence skills across the organization and with external parties. This position would learn how to employ a disciplined approach to keeping initiatives on track and would provide project updates to a crossfunctional team.
Key Responsibilities:
- Plan organize and execute packaging rollouts/deliveries through Commercialization and Lifecycle management processes
- Lead the artwork and packaging review process internally. Including but not limited to coordinating artwork between agency and printers
- Monitor and update all pre/press account Graphic Measures International (GMI) artwork i.e. create vendor submissions (e.g. drawdowns and final press sheets) manage correction of fails/variances with printers
- Provide initial artwork reviews followed by managing and executing consumer review sampling programs (e.g. Bazaarvoice Power Reviews) and support other sampling programs
- Perform legal knock out searches for potential trademarks; submit marks for Legal approval
- Collaborate and support PO requests and routing
- Gather and analyze competitive data (e.g. Packaging Claims SKUs & Counts Pricing)
- Additional duties and tasks where required
Required Skills & Experience:
- B.S. in Marketing Business or related field required
- 1 years marketing experience
- 1 year experience in package design printing digital art files
- Implementation of packaging changes/upgrades/launches including artwork development artworkreviews and press runs
- New product or brand launch initiatives
- 1 year experience with project management / understand project management principles; creating and managing timelines across crossfunctional teams
- Skilled in leading multiple projects simultaneously
- Ability to drive successful outcomes by use of interpersonal skills and willingness to engage and contribute to a collaborative teamoriented environment
- Effective engagement with external agencies customers and vendors
- Excellent written and verbal communication skills internally (across the organization) and externally
- Proven ability to thrive in an ambiguous environment
- Proficient in Microsoft Suite (Excel Word PPT OneDrive Outlook)
Preferred Skills:
- Experience in Consumer Package Goods (CPG) Fast Moving Consumer Goods (FMCG) or Healthcare marketing
- Claims development including managing approvals through Legal department
- Experience conducting trademarks searches a plus
- Working knowledge of Adobe Systems (Workfront) and Smartsheet
Attindas is an equal opportunity employer. Qualified applicants will be considered without regard to age race color sex (including gender identity or expression sexual orientation and pregnancy) marital status religion national origin genetic information disability or veteran status.
Required Experience:
Unclear Seniority