Company Overview
Leapwork is the leading global AIpowered visual test automation platform empowering the worlds largest enterprises to adopt maintain and scale automation in less than 30 days.
We have been identified by Microsoft the worlds largest most recognisable software company as having an innovative disruptive product which has led to a recent strategic partnership.
At Leapwork our Marketing Team designs and executes bestinclass events and experiences that establish Leapwork as a trusted advisor to the worlds largest organisations.
We are now seeking a dynamic and experienced Event Marketing Manager EMEA who is a collaborative team player with big ideasand someone willing to dig in on any details necessary to ensure success.
In a highly visible role the ideal candidate will support our global calendar of thirdparty conferences and proprietary programs to enhanceLeapworks brand awareness foster lead engagements and create new sales opportunities.
Key responsibilities:
- Planning and executing events from conception to completion ensuring all logistical details are meticulously handled and the experience maximises engagement and value
- Collaborating with marketing and sales to understand their business targets and strategise alignment with the companys brand and messaging
- Creating and managing event budgets tracking expenses and ensuring costeffectiveness
- Working in partnership with Procurement to negotiate contracts with vendors and service providers to optimise resources and secure all required InfoSec and Privacy approvals
- Tracking return on investment engagement and audience feedback to measure results assess opportunities for improvement and optimise future events for an exceptional attendee experience
- Anticipating and mitigating potential risks related to events. Developing contingency plans and safety protocols to address unforeseen disruptions
About you:
- 5 years of experience in B2B Marketing or Event Management with a demonstrated ability to engage effectively with users and stakeholders
- Capable of leading creating and presenting a longterm vision and with a supporting strategy to achieve it. Equipped with a business focus and delivery approach that enables engagement across departments
- Proven effectiveness in collaborating with crossfunctional team members approaching challenges with a solutionsoriented mindset
- Energy flexibility and aim to create real and measurable business results. Visionary mindset to align event goals and measurement of success with company business priorities and goals
- Experience in executing integrated ROIdriven Marketing and Lead Generation campaigns
- Selfstarter with outstanding organisational and time management abilities keen attention to detail and thinking steps ahead in the process
- A dedication to perfecting small details and exceeding user experience expectations
- Previous close collaboration with Sales teamsdemonstrating an understanding of how to support and accelerate their efforts
- A datadriven mindset with experience in analysing campaign results to derive actionable business recommendations and insights
- Comfortability with multitasking catering to various stakeholders within a fastpaced work environment
- Flexibility to travel up to 20 of the time
Why Leapwork
We are on an exciting journey of global growth and this is your chance to get onboard.
By joining our team youll become part of a fastpaced international environment where you can grow challenge yourself and do what inspires you. We work hard but have fun while doing it and we believe that collaboration social activities and celebration are keys to success.
Our Leapwork principles
Ourfive key principles capturethe essenceofwhatit means to be a part of our worldclass team! They are integral to how we approach our workandone another and they serveasaroadmaptoour continuedgrowthdevelopment achievements andsuccess.
- Customer first; We listen to our customers understand their pain points and focus on what matters to them.
- Lead from the front;Leading means guiding others towards the solutions to our challenges.
- Get it done;We make commitments follow through and deliver work were proud of.
- Build excellence;We do our best work every day holding ourselves and others to the highest standards.
- Respectfully different;We treat each other with respect always. Were different not indifferent.