Client Strategy Senior Lead - Integrated Media

We are PMG

Named Ad Age Best Places to Work for 9 years in a row and Fast Company Best Workplaces for Innovators since 2022 PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible. Driven by shared success PMG utilizes business strategy and transformation creative media and insightsas well as its proprietary marketing intelligence platform Allito deliver cuttingedge digital solutions and innovative media strategies. Our team comprises over 900 employees globally and our work for ambitious brands like Apple Best Western Hotels & Resorts CKE Restaurants Experian Intuit Kohler Nike Sephora Therabody and Whole Foods spans 85 countries.

Who You Will Be Working With

As the Senior Lead for Client Strategy youll play a key role in setting the strategic path for our clients media initiatives. In this role youll design impactful media plans oversee campaigns from concept through and build strong client relationships that position us as a trusted partner. Youll also have the chance to guide and inspire a talented team fostering an environment of continuous growth and professional development. Bringing expertise in fullfunnel media strategy youll leverage planning and datadriven insights to deliver exceptional results and find new ways to meet the evolving needs of our clients. Acting as a connector among clients senior leadership and dedicated media and analytics teams youll ensure that strategies are seamlessly implemented creating highimpact innovative media solutions that support client objectives and drive longterm partnerships.

What You Will Do

• Partner with clients and team members to design and lead strategic fullfunnel media plans tailored to each clients brand vision incorporating historical insights and leveraging effective planning tools.
• Oversee budget management and forecasts with a focus on optimizing ad spend to deliver on client KPIs while identifying growth opportunities.
• Lead client communications to establish trust and understanding of business needs providing clear and consistent updates and proactively identifying areas for growth.
• Collaborate with client strategy leadership and media teams to develop update and present strategic media plans and insights using Keynote PowerPoint or GSlides.
• Act as a liaison between clients internal teams and external partners facilitating seamless collaboration and ensuring that strategies align across all channels.
• Ensure operational excellence in managing budgets and forecasts coordinating with media teams to maintain flexibility for optimizations and aligning media spend with client goals.
• Drive project organization and efficiency by developing project schedules managing gotomarket operations and ensuring effective prioritization across team projects.
• Quickly address and resolve challenges to exceed team and client expectations fostering an environment of responsiveness and continuous improvement.
• Work with media and analytics teams to build reports and dashboards that deliver insights data and actionable recommendations to clients.
• Monitor and evaluate omnichannel campaign performance making budget recommendations tracking results and proactively troubleshooting any issues.
• Prepare and present comprehensive client reports across media channels ensuring data clarity and actionable insights.
• Champion a testandlearn mindset coordinating tests reporting results and guiding incremental improvements across all channels.
• Thrive in a fastpaced environment with shifting priorities maintaining effective and timely communication with team members.
• Stay current on industry trends emerging platforms and technological advancements to provide clients with innovative growthfocused recommendations.
• Develop a deep understanding of each clients business by analyzing the industry landscape target audiences competitors and unique selling points.

Skills & Experience

• 5 years in digital media strategy or a related field with a bachelors degree or equivalent experience.
• Advanced collaboration skills to align crossfunctional teams and drive impactful strategies.
• Intermediatelevel consulting experience allowing you to provide thoughtful guidance and support to clients and internal teams.
• A solid foundation in digital marketing with intermediate proficiency in insights management and analysis to inform datadriven decisionmaking.
• Advanced knowledge of marketing digital buying environments and multichannel marketing enabling the creation of comprehensive tailored media plans.
• Proficiency in tools like Microsoft Excel Microsoft PowerPoint Keynote and Google Slides to support seamless data presentation and analysis.
• A focus on client service and coaching fostering meaningful relationships and supporting professional growth within your team.
• Strong emotional intelligence and interpersonal skills to inspire collaboration and build trust with clients and colleagues.
• Exceptional organizational skills and familiarity with project management methodologies including the waterfall model to ensure smooth of initiatives.
• The ability to translate complex data analysis into actionable strategies that meet client objectives and drive measurable success.
• A commitment to curiosity and adaptability as a continual learner staying at the forefront of media innovation while prioritizing client success with a customerfocused mindset that seeks opportunities to deliver meaningful value.
• A dedication to peoplefocused leadership fostering collaboration innovation and professional growth by leading by example and nurturing strong relationships that empower others to excel.

What We Offer

• Professional Development: Take advantage of our learning and development programs mentorship opportunities and career advancement support.
• Generous PTO: Benefit from our generous paid time off policy to recharge and spend time with loved ones.
• Parental Leave: We provide paid parental leave to support your family during important life events.
• Retirement Plans: Plan for your future with our competitive 401(k) matching program.
• Fertility and Family Support: Access fertility benefits for all team members and their spouses.
• Pet Insurance: Protect your pets health and your finances.
• Lifestyle Spending Accounts: Enjoy 100 companyfunded accounts to promote healthy habits and wellbeing.
• Annual Bonus: All employees are eligible for an annual bonus.
• Volunteering Opportunities: Receive 8 giveback hours to volunteer in your local communities.
• AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.

What Sets Us Apart

Being part of PMG means joining a company culture thats unmatched in digital. Were dedicated to working hard to serve our employees and clients delivering value results and innovationwhich often requires true grit and agility. We believe in taking care of ourselves and each other to continuously improve in every way.

In alignment with our core values to be inclusive and always change for the better PMG is committed to creating a more diverse and inclusive culture and we are proud to be an equal opportunity employer. We believe that we only change for the better by bringing diverse perspectives to our company. PMG recruits employs trains compensates and promotes regardless of race color religion gender gender identity or expression sexual orientation national origin genetics disability age or veteran status.