Paid Social Media Specialist - CAG
Paid Social Media Specialist - CAG
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Job Description
As a Paid Social Media Specialist you will be responsible for driving successful paid social media campaigns across multiple platforms for a variety of clients. You will work closely with clients and the creative team to ensure that campaigns are effective engaging and aligned with client goals. Your role will involve strategic planning performance analysis and reporting of social media campaigns across platforms like Facebook Instagram LinkedIn Twitter TikTok and more.
Key Responsibilities include but are not limited to:
Campaign Strategy and Planning:
Develop and implement paid social media strategies for multiple clients and brands
Collaborate with clients and internal teams to understand their goals target audience and marketing objectives.
Research trends audience behaviors and industry benchmarks to inform campaign strategies.
Campaign :
Create launch and manage paid social media campaigns across Facebook Instagram LinkedIn Twitter TikTok and other platforms.
Develop and test ad copy creative assets and audience segments for optimized performance.
Collate data based on previous campaigns to formulate a retargeting plan.
Manage budgets for multiple clients ensuring optimal ROI.
Performance Analysis & Reporting:
Track measure and analyze campaign performance across key metrics such as CPC CPM ROAS CTR and conversion rates.
Provide insights and recommendations for improving campaign performance.
Generate weekly and monthly performance reports for clients highlighting key successes areas for improvement and actionable recommendations.
Handle any questions or issues clients may have with the campaigns.
Regularly monitor and optimize campaigns for maximum performance adjusting targeting creative and budget allocation as necessary.
Stay uptodate with industry trends and platform updates to ensure campaigns are using the latest tools and strategies.
Skills and Qualifications:
Experience:
2 years of experience managing paid social media campaigns ideally in an agency setting or for multiple clients.
Proven experience with platforms such as Facebook Ads Manager Instagram Ads LinkedIn Ads Twitter Ads andTikTok Ads.
Strong understanding of social media platforms audience targeting and advertising tools.
Must have held a valid drivers license for at least 1 year.
- Must be at least 18 years of age to be considered.
Skills:
Expertise in creating managing and optimizing paid social media campaigns for different client goals.
Strong analytical skills with the ability to analyze data and make datadriven decisions.
Proficiency in using social media analytics and advertising tools (Google Analytics Facebook Ads Manager Sprout Social Hootsuite etc..
Excellent written and verbal communication skills.
Ability to work in a fastpaced environment and handle multiple clients simultaneously.
Additional Attributes:
Detailoriented and organized with strong project management skills.
Ability to think creatively and strategically to deliver results for clients.
A selfstarter with the ability to work both independently and as part of a team.
Hours:
- This is a fulltime position
- Monday through Friday from 9:00am 5:00pm
Compensation:
- Starting at $25 per hour
Why Join Us:
Work with a diverse range of clients.
Opportunity for growth and career advancement in a fastpaced innovative environment.
Collaborative and supportive team culture.
Competitive salary and benefits package.
To Apply:
Please submit your resume portfolio (if applicable) and a cover letter detailing your experience with paid social media campaigns.
CAG is proud to be an equal opportunity employer. We are committed to building a diverse equal and inclusive workplace and our recruiting process reflects this commitment.
As a forwardthinking adaptive and supportive company we seek others who care about providing a transformational environment where everyone has a voice and opportunities to succeed. We encourage all interested candidates to submit an application.
Core Values:
Transformational Not Transactional Be Transformational
We do what we say were going to do
We encourage and support each other
Were committed to continuous growth
Benefits
The Continental Automotive Group is an equal opportunity employer and a drug free workplace.
All Continental Automotive Group FullTime Employees Receive:
Employer Paid Dental Insurance
Employer Paid Life Insurance
Employer Paid Medical Insurance
Employer Paid Health Savings Account Contribution
Employer Paid Wellness Clinic
Employer Paid Flu Vaccinations Every Fall
Employer Percentage Matching for 401k
Employer Paid Parental Leave
5 Paid Bereavement Leave Days/Year for immediate family members (after 60 days)
14 Paid Time Off Vacation Days/Year 60 days 3 years)
19 Paid Time Off Vacation Days/Year 3 7 years)
24 Paid Time Off Vacation Days/Year 7 years)
Annual Christmas Bonus Based on Tenure
Annual Christmas Party
Annual Employee Appreciation Dinner
Employee Discounts on Collision Repair Parts and Service
BiWeekly Pay Periods Paid on Fridays
Holidays: Thanksgiving Christmas & New Years
Employer Paid Lunches Every Saturday
Employer Paid Lunches/Dinners Special Occasions (Blood Drives Birthdays Awards etc.
Access to InHouse Insurance Agency
Access to InHouse Marketing Agency
Voluntary Life Term and Whole Insurance
Voluntary AFLAC Supplemental Coverages Voluntary Vision plan Pet Insurance and Legal Shield
$200 Donation to Charity of Your Choice with Approval
We strive to take excellent care of our employees so that they will strive to take excellent care of our clients!
CAG is committed to compliance with the American Disabilities Act. If you require reasonable accommodation during the application process or have a question regarding an essential job function please call.
Required Experience:
Unclear Seniority
Employment Type
Full-Time
