Communications Manager
Communications Manager
Posted on :
07-04-2025
Employer Active
1 Vacancy
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Job Description
Established in Somerset in 1971 Mulberry has grown to be the largest maker of luxury leather goods in the United Kingdom. With a contemporary take on British heritage and a focus on responsible craft our ambition is to create progressive luxury.
Sustainability has been part of the Mulberry ethos since the brands inception in recognition of our purposedriven approach in 2024 we proudly achieved B Corp Certification.
Today we are a global brand but our values remain the same; we are committed to improving our impact on people and the planet.If these are values you share we would love you to join our team.
The Role:
As Communications Manager you will report to the Head of Communications to develop and managethe strategy for communications to define and build the community of press and opinion leaders around Mulberry and to secure the correct brand positioning. You will implement the strategy for the delivery of qualitative and quantitative media coverage in key global markets. You will develop and execute strategies for key initiatives product launches special projects and event editorial across print digital and social media and work closely with peers to align on the global strategy ensuring a unified vision across the markets.
Duties and Responsibilities:
Work with the Head of Communications to develop strategic 360 global communication plans that ensure a consistent brand voice across the markets
Devise and execute targeted communications plans for the launch of key projects collaborations product launches store openings and brand events
Devise and execute an effective and creative product placement strategy
Identify and map key target media for Mulberry across the relevant markets
Responsible for story and feature placements; placing key features across agreed media as planned with the Head of Communications
Evaluate and manage media requests for interviews
Analyse and improve on editorial output achieved each season in qualitative and quantitative terms
Manage the creation of press kits press releases and other seasonal documents
Work closely with the local markets (including marketing & communications managers and communications agencies) to devise targeted communications plans for the launch of key projects collaborations product launches store openings and brand events in key markets
Oversee the of agreed strategy supporting the local teams to generate positive editorial coverage across features news and product stories.
Lead the Sample Room Manager to ensure the smooth running of press office activity and sample management
Build and maintain a relevant community around Mulberry and help to foster meaningful relationships with key figures in media and creative worlds
Stay aheadof key industry news and updates as well as competitor activity and share developments across departments
Oversee seasonal seeding lists for media
Create and manage media guestlists for events and ensure appropriate editor attendance at targeted events; including overseas events brand moments and press days
Attend key press trips where relevant managing all aspects of the trip and ensuring the brands objectives are delivered
Ensure clear communication with local markets and franchise partners through regular meetings and calls to ensure timely updates consistent global messaging and effective of strategy
Participate in regular calls with commercial and product teams in relevant markets and provide updates on the departments activity
Collaborate closely with other areas of the business including marketing product management buying & merchandising retail and creative teams to proactively identify campaigns and hero product that require media attention
Generate reports for distribution to management as well as compiling relevant information for global monthly reports
Managing relevant budgets and ensuring that all press activities are delivered in line with this
Supporting and mentoring direct reports to aid their learning and growth
Culture:
Embrace and demonstrate the Mulberry values and behaviours: honesty dynamism and a communityoriented spirit.
Support Mulberry to deliver an inclusive culture through behaving in a way that is openminded and respectful towards others and understanding that your views opinions and experiences may not always be shared by your colleagues.
Act as an ambassador for Mulberry and communicate positively about the brand.
Sustainability:
As a certified B Corp business it is important to incorporate environmentally responsible practices into your work wherever possible. Support the businesses Five Cs strategy in addressing and improving Climate Cultivation Craft Culture and Circularity. Promote a greener more sustainable future.
Support to foster an environment where diversity is embraced and all individuals feel valued respected and included. Promote equity empathy and understanding and demonstrate this commitment within your internal and external communities.
Skills and Experience Required:
Substantial fashion communications experience ideally gained both inhouse and at an agency and able to demonstrate senior level UK fashion press and industry contacts
Excellent written and verbal English
Excellent team management skills
Ability to effectively challenge and influence within internal and external teams
A truly collaborative team player able to work across multiple departments with differing objectives whilst championing and delivering best practice and innovation across the business
Confident with multitasking working to tight deadlines and troubleshooting under pressure
Wellorganised and efficient with strong planning and prioritising capabilities and the ability to work to multiple competing deadlines
Proficient in Microsoft office Excel Word PowerPoint
Good knowledge of Launchmetrics DMR Fashion Monitor
Interest and current knowledge of wider culture
Mulberry is an equal opportunities employer and we are passionate about hiring and developing the best talent. All hiring decisions are made only on the basis of qualifications skills or experience and as they relate to the particular role.If you need us to make any adjustments to our application or interview processes to enable you to be at your best please email us at
Required Experience:
Manager
Employment Type
Full-Time
Key Skills
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