Marketing Manager Livestreams Audience Development Livestream Marketing
Marketing Manager Livestreams Audience Development Livestream Marketing
Posted on :
07-04-2025
Employer Active
1 Vacancy
The job posting is outdated and position may be filled
Job Alert
You will be updated with latest job alerts via emailValid email field required
Send jobs
Share
Send me jobs like this
Job Alert
You will be updated with latest job alerts via emailValid email field required
Send jobs
Job Description
Open to hiring candidates living within 50 miles of; Seattle WA San FranciscoCA Culver City CA
About Amazon Music
Amazon Music is an immersive audio entertainment service that deepens connections between fans artists and creators. From personalized music playlists to exclusive podcasts concert livestreams to artist merch Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music in shuffle mode and top adfree podcasts included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited ondemand access to 100 million songs including millions in HD Ultra HD and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexaenabled devices. Join us for the opportunity to influence how Amazon Music engages fans artists and creators on a global Amazon Music
Amazon Music is continuing to invest in and expand the livestreaming business with plans to execute against several top festivals single artist shows and series in 2025. We are seeking an entrepreneurial creative and analytical marketing leader to help us scale support for an increased number of monetized events. This role is primarily responsible for supporting senior managers in driving awareness discoverability and tunein of livestreamed and VideoOnDemand musical performances. A successful candidate for this role will be an independent creative problemsolver with great business acumen and the ability to work on multiple projects simultaneously. The candidate must also have proven data analysis skills and success increasing customer discovery and adoption of new products as well as be a passionate advocate for customers (for us both artists and fans are customers). You will have strong marketing program management and stakeholder management skills with the ability to work independently under time constraints to deliver results. Given the complexity of the role it will also be important to be operationally strong managing a large number of relationships dependencies and timelines across many teams.
In this role you will:
* Manage general and operations of marketing campaigns that drive awareness and tunein for events
* Support postevent plans as applicable (Video OnDemand marketing artist campaigns etc.
* Manage asset trafficking between Creative and Channel teams
* Write impactful ad copy across various onsite and offsite placements
* Create and implement testing frameworks including A/B tests to optimize creative and campaign targeting
* Partner with internal teams to build out marketing plans that span onAmazon offAmazon and social channels
* Provide insights to drive an informed marketing strategy based on key metrics historical data and trend reporting
* Use analytical insights to report on campaign performance and create actionable strategies that help increase effectiveness of future campaigns
Basic qualifications
* 3 years of professional noninternship marketing experience
* Experience building executing and scaling crossfunctional marketing programs
* Experience using data and metrics to measure impact and identify improvements
* Experience using Microsoft Excel to manipulate and analyze data
* Experience presenting metrics and progress to goals to senior leadership
Preferred qualifications
* Comfortable with handson management of tasks and proven ability to manage multiple competing priorities
* Ability to think and lead in a highenergy fastpaced environment
* Technical aptitude and agility to manage webbased tools
* Solid communication skills and comfort with presenting ideas verbally in writing and graphically
Key job responsibilities
In this role you will:
* Manage general and operations of marketing campaigns that drive awareness and tunein for events
* Support postevent plans as applicable (Video OnDemand marketing artist campaigns etc.
* Manage asset trafficking between Creative and Channel teams
* Write impactful ad copy across various onsite and offsite placements
* Create and implement testing frameworks including A/B tests to optimize creative and campaign targeting
* Partner with internal teams to build out marketing plans that span onAmazon offAmazon and social channels
* Provide insights to drive an informed marketing strategy based on key metrics historical data and trend reporting
* Use analytical insights to report on campaign performance and create actionable strategies that help increase effectiveness of future campaigns
4 years of professional noninternship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
Experience using Microsoft Excel to manipulate and analyze data
Experience building executing and scaling crossfunctional programs or marketing campaigns from concept to completion
Experience using customer research hard data and metrics to back up assumptions generate forecasts and assess the efficacy of marketing programs
Experience utilizing systems and tools involving email web analytics and CRM (Marketo Tableau Salesforce etc. for targeting segmentation reporting for demand generation
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race national origin gender gender identity sexual orientation protected veteran status disability age or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
Pursuant to the San Francisco Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $72600/year in our lowest geographic market up to $155200/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.
About Amazon Music
Amazon Music is an immersive audio entertainment service that deepens connections between fans artists and creators. From personalized music playlists to exclusive podcasts concert livestreams to artist merch Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music in shuffle mode and top adfree podcasts included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited ondemand access to 100 million songs including millions in HD Ultra HD and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexaenabled devices. Join us for the opportunity to influence how Amazon Music engages fans artists and creators on a global Amazon Music
Amazon Music is continuing to invest in and expand the livestreaming business with plans to execute against several top festivals single artist shows and series in 2025. We are seeking an entrepreneurial creative and analytical marketing leader to help us scale support for an increased number of monetized events. This role is primarily responsible for supporting senior managers in driving awareness discoverability and tunein of livestreamed and VideoOnDemand musical performances. A successful candidate for this role will be an independent creative problemsolver with great business acumen and the ability to work on multiple projects simultaneously. The candidate must also have proven data analysis skills and success increasing customer discovery and adoption of new products as well as be a passionate advocate for customers (for us both artists and fans are customers). You will have strong marketing program management and stakeholder management skills with the ability to work independently under time constraints to deliver results. Given the complexity of the role it will also be important to be operationally strong managing a large number of relationships dependencies and timelines across many teams.
In this role you will:
* Manage general and operations of marketing campaigns that drive awareness and tunein for events
* Support postevent plans as applicable (Video OnDemand marketing artist campaigns etc.
* Manage asset trafficking between Creative and Channel teams
* Write impactful ad copy across various onsite and offsite placements
* Create and implement testing frameworks including A/B tests to optimize creative and campaign targeting
* Partner with internal teams to build out marketing plans that span onAmazon offAmazon and social channels
* Provide insights to drive an informed marketing strategy based on key metrics historical data and trend reporting
* Use analytical insights to report on campaign performance and create actionable strategies that help increase effectiveness of future campaigns
Basic qualifications
* 3 years of professional noninternship marketing experience
* Experience building executing and scaling crossfunctional marketing programs
* Experience using data and metrics to measure impact and identify improvements
* Experience using Microsoft Excel to manipulate and analyze data
* Experience presenting metrics and progress to goals to senior leadership
Preferred qualifications
* Comfortable with handson management of tasks and proven ability to manage multiple competing priorities
* Ability to think and lead in a highenergy fastpaced environment
* Technical aptitude and agility to manage webbased tools
* Solid communication skills and comfort with presenting ideas verbally in writing and graphically
Key job responsibilities
In this role you will:
* Manage general and operations of marketing campaigns that drive awareness and tunein for events
* Support postevent plans as applicable (Video OnDemand marketing artist campaigns etc.
* Manage asset trafficking between Creative and Channel teams
* Write impactful ad copy across various onsite and offsite placements
* Create and implement testing frameworks including A/B tests to optimize creative and campaign targeting
* Partner with internal teams to build out marketing plans that span onAmazon offAmazon and social channels
* Provide insights to drive an informed marketing strategy based on key metrics historical data and trend reporting
* Use analytical insights to report on campaign performance and create actionable strategies that help increase effectiveness of future campaigns
4 years of professional noninternship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
Experience using Microsoft Excel to manipulate and analyze data
Experience building executing and scaling crossfunctional programs or marketing campaigns from concept to completion
Experience using customer research hard data and metrics to back up assumptions generate forecasts and assess the efficacy of marketing programs
Experience utilizing systems and tools involving email web analytics and CRM (Marketo Tableau Salesforce etc. for targeting segmentation reporting for demand generation
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race national origin gender gender identity sexual orientation protected veteran status disability age or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
Pursuant to the San Francisco Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $72600/year in our lowest geographic market up to $155200/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.
Required Experience:
Manager
Employment Type
Full-Time
Department / Functional Area
Key Skills
Report This Job
Disclaimer: Drjobpro.com is only a platform that connects job seekers and employers. Applicants are advised to conduct their own independent research into the credentials of the prospective employer.We always make certain that our clients do not endorse any request for money payments, thus we advise against sharing any personal or bank-related information with any third party. If you suspect fraud or malpractice, please contact us via contact us page.
