The Senior Campaign Operations Manager candidate will manage the development and support of digital marketing solutions for an Acxiom financial services client. The SRCOM is responsible for the daily operation and functionality of digital platform capabilities and services that deliver various digital solutions such as prequalified and prescreened card and lending product offers. The SRCOM is the primary daily client contact as it pertains to the delivery of those solutions and manages the timelines and deliverables across internal cross functional teams. This includes working closely with clients in the marketing risk policy compliance operations analytics and technology organizations to execute projects successfully.
RESPONSIBILITIES
- Gather document and translate complex client requirements between clients and vendors to execute on digital marketing solutions and campaigns
- Ensure that campaigns and projects are effectively planned managed and monitored. Includes status updates blockers/risks and initiative status
- Offer marketing advice and suggestions on campaigns and services to channel partners and product owners
- Ensure that delivery of solutions and campaigns are within requirements procedures regulations and agreed upon service levels
- Monitor the daytoday delivery of digital marketing services including realtime transaction results direct mail & email campaigns data exports campaign summary reports web lead capture etc
- Facilitate recurring status calls with project stakeholders
- Research and escalate technical and platform related issues that impact the ability to deliver services to the client
- Build maintain and troubleshoot testing strategies between technology teams and vendors
- Own the scoping and implementation of new channel startups
REQUIRED QUALIFICATIONS
- Bachelors Degree
- 610 years of applicable work experience
- Extremely proactive highly organized with proven ability to manage multiple tasks
- Ability to prioritize and focus with strict attention to detail
- Thorough understanding of and/or interest in digital marketing
- Sound knowledge of database structure campaign management tools and SharePoint
- Sound knowledge of MS Office tools specifically Word Excel and PowerPoint
- Experience creating enhancing and updating standard operating procedures and complex requirements documents
- Developed diplomacy skills required to guide influence and convince others particularly stakeholders colleagues and external partners
- Polished verbal written communication and presentation skills with both internal colleagues and external clients
PREFERRED SKILLS / COMPETENCIES
- Knowledge of realtime API integrations architecture and functionality
- Knowledge of credit bureau and consumer creditbased industry data
- Knowledge of audience management and targeted audience eligibility creation
Primary Location City/State:
Homebased Conway Arkansas
Additional Locations (if applicable):
Acxiom is an affirmative action and equal opportunity employer (AA/EOE/W/M/Vet/Disabled) and does not discriminate in recruiting hiring training promotion or other employment of associates or the awarding of subcontracts because of a persons race color sex age religion national origin protected veteran military status physical or mental disability sexual orientation gender identity or expression genetics or other protected status.
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Attention Colorado California Connecticut Maryland NevadaNew York City Ohio Rhode Island and Washington Applicants: This position is not located in the aforementionedlocationsbut applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws please contact.
Required Experience:
Manager