Principal Software Engineer Ads Marketplace Dynamics
Principal Software Engineer Ads Marketplace Dynamics
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Job Description
We are seeking Principal Software Engineers to join our Ads team driving innovation in Roblox ad marketplace. In this role you will analyze and optimize supply & demand dynamics design and refine auction mechanisms implement advanced pricing strategies and enhance market efficiency. Your work will directly influence how advertisers publishers and users interact in a dynamic datadriven datadriven metaverse delivering transformative ads experiences that drive sustainable growth.
Roblox Ads is one of the companys newest and fastestgrowing teams dedicated to revolutionizing advertising in the immersive metaverse. We strive to establish Roblox as the leading platform for immersive advertising delivering transformative experiences that benefit advertisers creators and users alike.
You Will:
- Analyze and balance the ad marketplaces supply (inventory) and demand (advertiser spend) to ensure healthy marketplace equilibrium drive yield optimization of programmatic demand and maximize value for all participants.
- Develop and optimize auction systems to ensure fairness efficiency and profitability exploring approaches to 1stprice 2ndprice VCG and hybrid auction models.
- Lead efforts to create and refine strategies for reserve prices dynamic pricing models bid shading algorithms and revenue optimization to drive sustainable growth.
- Partner with crossfunctional teams to define roadmaps set priorities and deliver highimpact projects that shape the future of Roblox advertising.
- Evolve our Ads platform architecture to fit seamlessly within the metaverse supporting both current and future advertising initiatives.
- Mentor and guide engineers contribute to a worldclass engineering culture and drive the team toward innovation and results.
You Have:
- BS MS or Ph.D. in Computer Science Engineering Economics or equivalent experience.
- 5 years in software development with at least 3 years focused on ads auctions design ads market dynamics study and implement advanced pricing models
- Proven success in in ad delivery mechanisms auction models and pricing frameworks
- Demonstrated ability to lead and mentor teams fostering a respectful highimpact engineering culture.
- A creative strategic mindset for navigating complex technical and organizational challenges working closely with Product to ensure clarity and alignment.
Required Experience:
Staff IC
Employment Type
Full Time
