Field Marketing Specialist Contract Position
Field Marketing Specialist Contract Position
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Salary Not Disclosed
1 Vacancy
Job Description
OUR PEOPLE POWER OUR PURPOSE
Join our team and ignite your intention to make a difference. Together well create an experience powerful enough to transform lives including your own. Discover what happens when physical meets mindful.
HOW WE SHOW UP
We are fiercely committed to our core values of empowering everyone practicing gratitude building community growing forwardand laughing together. We embrace our differences and foster an inclusive space where everyone can reach their full potential. We uplift inspireand guide one another. We make time to share the power of yoga together celebrate milestones and find joy in the present moment.
ROLE SUMMARY
The Field Marketing Specialist (FMS) contractor is a brand representative for CorePower Yoga
focused on working to increase local awareness and drive new student traffic through marketing efforts at and around the local studios. This contract position supports the national marketing team and studio leadership in executing local events and building impactful connections aimed at driving new students to the local studios and leads to the Sales team. This individual will exhibit the Companys Core Values of Empower Everyone Practice Gratitude Build Community Grow Forward & Laugh Together.
ESSENTIAL JOB DUTIES
- Execute Local Marketing Initiatives: Implement field marketing programs that support studio growth including outdoor classes studio workshops and community events.
- Drive Awareness & Membership Growth: Generate buzz for CorePower Yoga in the local market by actively promoting the Free Week offer and special membership/class pack promotions.
- Lead Generation & Tracking: Identify and report on all marketing efforts tracking student leads community partner leads and corporate partnership leads to fuel the sales pipeline.
- Community Engagement & Partnerships: Utilize the local marketing toolkit to develop and maintain partnerships with businesses organizations and influencers that align with CorePower Yogas brand.
- Stay Connected to Local Trends: Monitor and leverage insights on local events hotspots influencers and wellness trends to inform marketing efforts.
- Event Planning & : Organize and execute studio events outdoor activations and workshops with a focus on converting attendees into Free Week participants class pack buyers and members.
- Optimize Field Marketing Strategies: Maintain and continuously improve community outreach tools and marketing strategies to support studio success.
- Collaboration & Feedback: Work closely with the marketing team to refine local marketing programs offering insights and recommendations to enhance existing tools and templates.
- Key Performance Metrics:
- Number of CorePowerhosted events
- Participation in local events (external & internal)
- Total leads generated (students community partners corporate partnerships)
- Free Week signups class pack purchases and new memberships
EDUCATION SKILLS & QUALIFICATIONS
- Strong affinity for CorePower Yogas brand and a passion for yoga fitness and wellness.
- Deep local knowledge with a natural ability to connect and build relationships within the community.
- Excellent interpersonal skills capable of fostering effective professional relationships with both internal teams and external partners.
- Strong customer relations skillsoutgoing assertive and energized by engaging with others.
- Welldeveloped written and verbal communication skills.
- Understanding of social media field marketing and event planning to drive engagement and lead generation.
- Highly organized with strict attention to detail and the ability to meet tight deadlines.
- Thrives in a fastpaced environment balancing multiple priorities effectively.
- Selfmotivated proactive and able to take full ownership of responsibilities with little to no direction.
- Autonomous and resourceful demonstrating initiative in identifying opportunities and driving results.
- Access to a working computer/laptop with the ability to utilize necessary software and digital tools.
- Proficiency in Microsoft Office Suite (Outlook Word PowerPoint Excel) and Google Workspace.
COMPENSATION
- Hourly Rate: $14.64/hour; 1015 hours per week
- Incentive Pay: Available based on the number of established partnerships lead generation success and other key performance metrics
WHO WE ARE
CorePower Yoga is sharing the transformative power of yoga with every mind everybody everywhere. We are the nations largest yoga studio brand with over 200 locations across the country digital livestream and ondemand classes and thousands of passionate yoga teachers providing the opportunity for people to breathe move and sweat together discovering the magic that happens when physical meets mindful.
We believe in the power of connecting with community making a difference and the power that is yours from the inside out.
This job description is not necessarily an exhaustive list of all responsibilities skills duties requirements efforts or working conditions associated with the job. While this is intended to be an accurate reflection of the current job we reserve the right to revise the job or to require that other or different tasks be performed. CorePower Yoga is an equal opportunity employer of all qualified individuals including minorities BIPOC LGBTQ veterans & individuals with disabilities.
CorePower Yoga provides reasonable accommodation and/or modification to disabled individuals to assist in the application process. Any individual requiring accommodation/modification to complete this application should contact Human Resources by opening a HR Helpdesk ticket athelp.corepoweryoga.
Other details
- Job FamilyPrimary
- Pay TypeHourly
Required Experience:
Unclear Seniority
Employment Type
Hourly
