Corporate Communications Social Media Manager
Corporate Communications Social Media Manager
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Job Description
Position: Corporate Communications/ Social Media Manager
Axis My India(AMI) is a leading consumer data intelligence company focused on providinggrassroots insights and solutions to central/state governments corporates andphilanthropic organizations across India to drive meaningful and quantifiablechange. In this context AMI has partnered with Google Cloud to build thePeople Empowerment Platform (PEP) aimed at connecting underserved Indiancitizens to the right government welfare schemes and sources of income
About the Role
Purpose of the Function
We are looking for a talented socialmedia manager to administer our social media accounts. You will be responsiblefor creating original text and video content managing posts and responding tofollowers. You will manage our company image in a cohesive way to achieve ourmarketing goals.
As a Social media manager weexpect you to be up to date with the latest digital technologies and socialmedia trends. You should have excellent communication skills and be able toexpress our companys views creatively.
Ultimately you should be ableto handle our social media presence ensuring high levels of web traffic andcustomer engagement.
Education:
Degree: B.Sc. degree in marketing BE/B. Tech bachelorsin mass media (Reputed institution)/MBA; Sector specific education is anaddon. However equivalent work experience may be considered instead of formaleducation.
Certifications:
Social Media Certifications are preferred (e.g.HubSpot Social Media Certification Hoot suite Social Media MarketingCertification Facebook Blueprint etc.
Roles& Responsibilities
- Perform research on current benchmark trends and audience preferences
- Design and implement social media strategy to align with business goals
- Set specific objectives and report on ROI
- Generate edit publish and share engaging content daily (e.g. original text photos videos and news)
- Monitor SEO and web traffic metrics
- Collaborate with other teams like marketing sales and customer service to ensure brand consistency
- Communicate with followers respond to queries in a timely manner and monitor customer reviews
- Suggest and implement new features to develop brand awareness like promotions and competitions
- Stay up to date with current technologies and trends in social media design tools and applications
- Develop implement and manage social media strategies across various platforms (Facebook Instagram Twitter LinkedIn etc. to increase brand awareness engagement and growth
- Create engaging multimedia content (graphics photos videos infographics) that aligns with our brands voice and goal
(Utilize PowerPoint (PPT) and Coral to design eyecatching presentations posts and other digital assets) - Photos & Videos:
Edit highquality photos and videos for social media platforms using tools like Adobe Photoshop Lightroom Premiere Pro and other video/photo editing software
Ensure that all visual content maintains a cohesive aesthetic and adheres to brand guidelines
Requirements
- Proven work experience as a social media manager at least 3 years.
- Hands on experience in content management.
- Excellent copywriting skills.
- Ability to deliver creative content (text image and video).
- Solid knowledge of SEO keyword research and Google Analytics.
- Knowledge of online marketing channels.
- Familiarity with web design.
- Excellent communication skills.
- Analytical and multitasking skills.
- B.Sc. degree in Marketing or relevant field.
- Criticism and negative feedback professionally ensuring that all.
- Political Media Corporates & Government industry candidates are preferred.
Required Experience:
Manager
Employment Type
Full-Time
