Senior Manager Digital Management
Senior Manager Digital Management
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Job Description
NRG is the leading integrated power company in the U.S. built on the strength of our diverse competitive electric generation portfolio and leading retail electricity platform. A Fortune 500 company NRG creates value through bestinclass operations reliable and efficient electric generation and a retail platform serving residential and commercial businesses. Working with electricity customers large and small we implement sustainable solutions for producing and managing energy developing smarter energy choices and delivering exceptional service as our retail electricity providers serve almost three million residential and commercial customers throughout the country.
More information is available at www.nrg. Connect with NRG Energy on Facebook and follow us on Twitter @nrgenergy.
The Senior Manager Digital Management is accountable for managing a design/ development/ content/ analytics team focused on delivering worldclass user experiences for the Direct Energy Canada websites www.directenergy & www.directenergyregulatedservices including customer selfservice and account maintenance offerings. Reporting to the Director of Care Digital and Change this role requires a strong business acumen quantitative skills and the ability to collaborate across internal teams and vendors.
Essential Duties/ Responsibilities:
- Manage a team of worldclass UX designers developers content managers and analysts who are driven to deliver customercentric experiences.
- Work with the Direct Energy Canada Leadership Team to ensure efforts target the achievement of Key Performance Indicators such as web enrollments conversion rates Net Promoter Scores etc.
- Collaborate closely with the Digital Product Conversion Manager (CRO) Product Management Team Digital Operations and Digital IT teams to manage digital assets drive growth and optimize customer experience.
- Collaborate closely with Product Management and Digital Sales teams to support new product implementations and more importantly conversion optimization efforts.
- Work effectively with local and remote stakeholders in Canada the US Guatemala El Salvador and otherwise as applicable.
- Help Direct Energy Canada teams prioritize negotiate and remove obstacles to ship datadriven customercentric and ADAcompliant solutions.
- Develop business cases to support digital asset initiatives.
- Manage multiple and concurrent projects/ initiatives keeping them on track from a schedule scope and budget perspective.
- Develop platform roadmaps for digital assets including required IT changes and support.
- Champion the needs of the user focusing on humancentered design philosophy.
- Work with marketing to develop guidelines and style guides that reinforce Direct Energys brand values look and feel across all sites products and channels.
- Own digital design across all products and services adopting a mobile first approach.
- Mentor team members to enable them to make bold decisions that transform how customers interact with digital across the customer journey.
- Create flexible and scalable designs that can grow and evolve with markets and new technologies/ applications.
- Facilitate effective design test concepts and conduct quantitative and/or qualitative research with users such as usability studies interviews and surveys.
- Improve the user experience and iterate upon it in accordance with usertesting feedback.
- Work closely with Digital Operations IT and thirdparty vendors to ensure platforms are operational and functioning as designed/ required.
- Remain current on best practices trends and patterns in modern UX design.
Working Conditions:
- Primarily an office environment.
- Some overtime needed as special projects arise.
- Some travel <10
Minimum Qualifications:
- Bachelors Degree in technology (Computing Science or MIS) or business (Bachelor of Commerce).
- 10 years web design and development experience across mobile tablet and desktop platforms.
- 5 years managing web design and development teams.
- Related experience in an industry that markets to consumers (e.g. Consumer Packaged Goods the Airline Industry etc..
- Experience using data statistical analysis predictive modeling and factbased management to drive customer satisfaction and business value.
- Ability to translate product requirements into industryleading solutions.
- Experience collaborating with development teams to design and develop digital solutions.
- Experience using quantitative and qualitative inputs from internal and external sources to conduct root cause analysis of business problems produce dashboards metrics or insights and identify trends or anomalies.
- Solid comprehension of user flow wireframes mockups and prototypes.
- Solid comprehension of web app frameworks such as Angular and React.
- Experience applying new technology to analytics.
Preferred Qualifications:
- Advanced technical (Computing Science or MIS) or business (MBA) Degree.
- Experience defining and implementing KPIs.
- Understanding of usercentered design standards.
- Understanding of frontend code for websites web applications and mobile solutions using HTML CSS and JavaScript.
- Fluency with industrystandard design tools such as InVision UXPin Axure AdobeXD Sketch Balsamiq Keynote etc.
- Experience with Fire Engine AngularJS & Drupal preferred.
- Agile delivery experience preferred.
- Strong written and verbal communication skills.
- Experience with print and digital media preferred.
- Artificial Intelligence experience would be an asset.
- Small commercial market experience would be an asset.
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NRG Energy is committed to providing broad access to employment opportunities so that diverse job seekers can apply to positions and to ensuring our workforce represents the diverse communities we serve. We abide by human rights legislation and accommodate applicants and employees in accordance with applicable law.
Required Experience:
Senior Manager
Employment Type
Full Time
