Senior Account Manager Mobile
Senior Account Manager Mobile
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1 Vacancy
Job Description
WHY DEPT
We are pioneers at heart. What this means is that we are always leaning forward thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency with a deep skillset in tech and marketing. Thats why we hire curious selfdriven talented people who never stop innovating.
Our culture is big enough to cope and small enough to care. Meaning that with people across 20 countries were big enough to provide you with the best tools global opportunities and benefits that help you thrive. While acting small by investing in you your growth your team and giving you the autonomy to solve our clients problems no matter where you are in the world.
This is a fully remote role but you must be located within the US to be considered.
ABOUT YOU
As a Senior Digital Marketing Account Manager you will be responsible for the following key areas: 1 design and of paid media strategy 2 acting as the primary POC for your assigned clients and channels by answering client emails and leading weekly calls 3 project management on accounts you own.
We are looking for a highly accountable and detailoriented individual with the drive to work independently and stellar communication skills to join a thriving team. Ideal candidates will have had successful account management experience buying mobile app install campaigns across mobile ad networks DSPs and Apple Search. They will come from either the ad network/agency side or user acquisition role on the client side.
Youll be responsible for:
- Leading mobile app marketing strategy for DEPT mobile clients
- Managing a combination of managed service mobile partners and selfserve ad platforms
- Oversee budget across a variety of app install campaigns on mobile networks and Apple Search Ads.
- Engaging with the POCs across the various mobile network partners managing all forms of communication from weekly calls to daily slack questions and requests
- Monitoring daily performance metrics and campaign pacing identify irregularities or poor performance and communicate optimization recommendations to internal team vendors and clients
- Campaign set up create tracking links build and communicate campaign structure pacing benchmarks and objectives
- Troubleshooting across attribution vendors and advertising platforms researching discrepancies and ensuring all necessary parameters and attributes are being properly tracked
- Operating as the mobile expert on a mobile account being able to advise clients on many facets of mobile app marketing strategies and tactics
- Vetting new mobile partners through research to better prioritize the opportunity based on effort versus reward
- Identifying and executing tasks that will have the most significant impact in hitting targets.
- Implementing testing initiatives in key areas such as ad creatives landing page messaging landing page layout audience segmentation placements networks and 3rdparty tools.
Youll need to have:
- A minimum of 3 years digital marketing experience experience and a minimum 1 year of experience in a clientfacing digital marketing role
- Good pulse on mobile app industry and trends
- Experience working with an MMP
- Solid understanding of mobile app business models platforms and app stores
- Understanding of mobile KPIs mobile media buying tactics and strategies
- Strong analytical thinker considers all details & angles of a situation
- Highly detailoriented organized and able to excel while juggling many tasks at once
- Ability to clearly communicate & present strategies results and metrics to internal teams and clients
- Strong communication & interpersonal skills ability to collaborate & work autonomously
- Selfstarter mentality; comfortable with setting goals and achieving them.
- Computersavvy quick learner and online problemsolver. Can easily figure out new technologies online.
- Innovative thinker and collaborative team player
- Proven prior work experience managing accounts with various goals and across several different industries (B2B lead gen eCommerce B2C)
Additional things that will impress us:
- You are an energetic and creative mobile marketing enthusiast; eager to roll up your sleeves and be hands on learn and grow in the app marketing space
- You are entrepreneurial spirited and a selfstarter; able to work both independently and in a team environment
- You are comfortable working with 3rd party tracking platforms (ex: Kochava Adjust AppsFlyer etc.
- Experience with UAC campaigns Apple search ads or 3rd party app networks
WHAT DO WE OFFER
We are a collaborative opendoor bestideawins environment that fosters personal and company growth and has fun doing it. Here is a snapshot of our benefits package:
- Healthcare Dental and Vision coverage
- 401k plan plus matching
- PTO
- Paid Company Holidays
The anticipated salary range for this position is $739000 $105000. Salary is based on a range of factors that include relevant experience expertise physical location and organizational impact. This is based on a 40hour workweek and leveling. Keep in mind were flexible.
WE SUPPORT YOU BEING YOU:
DEPT is an equal opportunity employer (EOE). We believe our work is its best when our people feel safe and free to be themselves. Were committed to an inclusive and barrierfree recruitment and selection process and workplace regardless of anyones lived experience race color religion sex national origin age disability and genetic information. So tell us about any accommodations you need. Its totally confidential and only used to make sure you feel fully supported at every step.
DEPT participates in EVerify meaning your Form I9 information will be sent to the federal government to confirm you are authorized to work in the U.S.
We are a B Corpcertified company passionate about purposedriven work. Our hope is that you can feel good about the contributions DEPT is making to the world and we always have an open door for your ideas in making the world a better place.
DEPT is a pioneering technology and marketing services company that creates integrated endtoend digital experiences for brands such as Google KFC Philips Audi Twitch Patagonia eBay and more. Its team of 2500 digital specialists across 30 locations on 5 continents delivers pioneering work on a global scale with a boutique culture.
DIVERSITY EQUITY & INCLUSION
At DEPT we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit develop nurture and retain talented individuals from diverse backgrounds with varying skills and perspectives.
Not sure you meet all qualifications Apply and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement when in fact they do. We believe in giving everyone a fair chance to shine.
We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.
Want to know more about our dedication to diversity equity and inclusion Check out our efforts here.
#LIRemote
Required Experience:
Manager
Employment Type
Full Time
