Sr Business Systems Analyst

Sr. Business Systems Analyst

The Business Systems Analyst (BSA) leads the definition of the solution for new client implementations or larger projects on an existing implementation. The BSA must be able to understand the clients business requirements and map those to our technology. Then document and help communicate that vision to the client and to internal teams.

Candidates should have a strong grasp of database architecture data modeling Interface development and system integration using realtime webservices. He or she should also have a solid understanding of CRM CDP email and database marketing concepts.

Principal Responsibilities:

• Lead project scoping:
  • Gather and define project requirements
  • Understand client workflows and business goals
  • Elicit and comprehend use cases
  • Learn existing technical and data infrastructure
  • Conduct gap analysis between application and stated customer requirements
  • Set expectations
• Think strategically to define solution recommendation:
  • Collaborate with Architects and Developers
  • Estimate project impact (resources / hours)
  • Document recommended solution
  • Support client team with presentation and review process
• Maintain Documentation
  • Draft requirements documents/functional specifications
  • Update changes throughout the project lifecycle
  • Author and manage tickets for internal communication
• Contribute to successful and QA:
  • Serve as internal SME on the solution
  • Collaborate with development QA and production support teams through project lifecycle
  • Proactively identify and address project risks
  • Support QA and UAT to ensure requirements are met

Other Responsibilities:

• Become a product expert
• Manage multiple competing priorities through effective organization and communication
• Recommend and institute best practice and methodology and tools
• Provide guidance to client success team on technical capabilities staffing and infrastructure needs

Qualifications:

• Management experience of similar roles
• Experience contributing to project documentation including Business requirements documentation specifications SOWs LOEs etc
• Ability to understand and represent the needs of the end user in a software development environment
• Strong consultative and advisory skills.
• Excellent written and verbal communications.
• Strong MS Office skills (Word Excel PowerPoint).
• Ability to acknowledge marketing and strategic needs to assess and recommend technical requirements.
• Ability to communicate complex technical concepts to technical and nontechnical audiences.
• Subject matter expert thought leader (supports organizations processes and procedures and can implement a new product or major modifications from start to finish).
• Webservices experience with RESTful APIs desired
• 5 years of experience with software implementation from requirement through design development and user acceptance
• Bachelors Degree or higher in technologyrelated field or relevant experience in implementing software.

Company Summary:

Zeta Global is a NYSE listed datapowered marketing technology company with a heritage of innovation and industry leadership. Founded in 2007 by entrepreneur David A. Steinberg and John Sculley former CEO of Apple Inc and PepsiCola the Company combines the industrys 3rd largest proprietary data set 2.4B identities) with Artificial Intelligence to unlock consumer intent personalize experiences and help our clients drive business growth.

Our technology runs on the Zeta Marketing Platform which powers end to end marketing programs for some of the worlds leading brands. With expertise encompassing all digital marketing channels Email Display Social Search and Mobile Zeta orchestrates acquisition and engagement programs that deliver results that are scalable repeatable and sustainable.

Zeta Global is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race gender ancestry color religion sex age marital status sexual orientation gender identity national origin medical condition disability veterans status or any other basis protected by law.

Zeta Global Recognized in Enterprise Marketing Software and CrossChannel Campaign Management Reports by Independent Research Firm

Experience:

Senior IC