Marketing Manager

About the Role

We are seeking a highly strategic and resultsoriented Marketing Manager to drive revenue growth market visibility and demand generation in the Aerospace Defense and Space (AD&S) sectors. This role will be responsible for executing key marketing initiatives that directly impact sales solidifying the companys position as an essential supplier and building a scalable marketing function. The ideal candidate will be a proactive leader who thrives in a fastpaced environment and is eager to drive impactful marketing initiatives that contribute to business success.

Key Responsibilities:

Marketing Strategy &

• Develop and implement a multichannel marketing strategy focused on lead generation brand positioning and customer engagement.
• Launch AccountBased Marketing (ABM) campaigns targeting key aerospace defense and space customers.
• Overhaul and optimize SEO paid digital ads (Google LinkedIn) email marketing and social media strategy.
• Establish a content marketing engine producing case studies whitepapers and technical thought leadership pieces.
• Elevate trade show participation and engagement to generate measurable leads and achieve a 4:1 ROI on event spend.
• Oversee website and social media marketing platforms to maximize digital engagement.
• Ensure smooth integration of new acquisitions into the Precinmac brand.

Performance Metrics & DataDriven Decision Making

• Implement marketing automation and CRM integration to enhance lead generation tracking conversion rates and marketing ROI.
• Define and measure KPIs such as inbound leads website traffic growth and marketingattributed revenue.
• Develop a monthly performance dashboard to assess the impact of marketing initiatives and optimize spending.

Leadership & CrossFunctional Collaboration

• Work closely with sales business leaders and executive leadership to align marketing strategies with business objectives.
• Develop playbooks for demand generation campaigns that can be scaled across multiple AD&S customer segments.
• Build a roadmap for expanding the marketing team ensuring scalability and operational efficiency.
• Present regular progress reports and key insights to executives.
• Support coordinate and attend conferences meetings and conversations to stay current on market trends and research.

Key Competencies for Success

Strategic Thinking &

• Ability to develop longterm marketing strategies while executing highimpact shortterm initiatives.
• Understanding of market positioning competitive benchmarking and brand differentiation in the AD&S industry.

DataDriven Decision Making

• Proficiency in analyzing marketing data tracking KPIs and measuring ROI to guide strategy and optimization.
• Experience in using CRM and marketing automation tools (Salesforce).

Revenue Growth & Impact Focus

• Proven track record of driving measurable increases in inbound leads marketingattributed pipeline and sales conversion rates.
• Ability to scale demand generation programs that deliver a 510x increase in qualified leads.

Leadership & Influence

• Strong leadership potential with the ability to mentor junior team members and eventually lead a full marketing team.
• Ability to influence executive leadership sales and operations teams to drive a unified gotomarket approach.

Project & Stakeholder Management

• Exceptional ability to manage multiple projects vendors and budgets in a fastpaced environment.
• Strong collaboration skills to align marketing with sales HR (for employer branding) and product teams.

Qualifications & Experience:

• Bachelors degree in Marketing Business or a related field; MBA preferred.
• 5 years of marketing experience preferably in B2B industrial/manufacturing sectors.
• Strong background in digital marketing brand management and strategic planning.
• Proficiency in marketing analytics data interpretation and ROI measurement.
• Experience managing website content SEO and social media marketing.
• Proven track record of successfully executing marketing campaigns and initiatives.
• Ability to work crossfunctionally with sales operations and leadership teams.
• Excellent written verbal and presentation skills.

What We Offer

• Competitive salary performancebased bonus.
• Highimpact role with executive visibility and a path to leadership.
• The opportunity to shape and build a scalable marketing organization.
• A fastpaced resultsdriven environment in a highgrowth AD&S sector.