Paid Search Associate
Paid Search Associate
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Job Description
We are seeking a dynamic and passionate Paid Search Associate to join our paid media team. In this pivotal role you will collaborate closely with the paid search lead driving excellence across all areas of our paid search campaigns. Your contributions will be vital in shaping our success in the UK and expanding our reach into new markets.
As a Paid Search Associate you will play an integral role in our paid media team working closely with internal stakeholders and media partners to drive growth and optimize campaign performance. This position offers a unique opportunity to operate in a dynamic environment within the firm where culture and collaboration are highly valued.
Job Responsibilities:
- Collaborate with the paid search lead to develop and execute a comprehensive paid search strategy that resonates with target audiences and aligns with commercial goals.
- Manage the daytoday running of paid search campaigns focusing on planning and reporting.
- Monitor and analyze paid search performance using analytics tools and adjust strategies to optimize results.
- Collaborate with crossfunctional teams including marketing design and content to update and create new ad copy ensuring legal and compliance approval.
- Work with the Experimentation team and Organic search lead to test the effectiveness of paid search including ongoing incrementality testing.
- Prepare regular reports on paid search performance keyword analysis competitor analysis and provide insights and recommendations for improvement.
- Support the paid search lead in delivering strategic initiatives.
Required Qualifications Capabilities and Skills:
- Previous experience in a paid search marketing role (exposure to investment or financial services is desirable).
- Experience with web and app analytical tools.
- Passion for exploring the latest search and digital trends.
- Strong project management skills with experience in running endtoend initiatives in a fastpaced environment.
- Analytical mindset with a test & learn approach comfortable working with data to identify trends and growth opportunities.
- Strong attention to detail with a focus on effective documentation to support collaboration.
Preferred Qualifications Capabilities and Skills:
- Experience with Google Ads Microsoft Ads and Apple Search Ads.
Strong interpersonal skills and ability to work in a hypercollaborative environment
#ICBCareer
Required Experience:
IC
Employment Type
Full-Time
