Senior Business Development Marketing Associate
Senior Business Development Marketing Associate
Posted on :
16-03-2025
Employer Active
1 Vacancy
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Monthly Salary
Not Disclosed
Salary Not Disclosed
Vacancy
1 Vacancy
Posted on :
16-03-2025
Job Description
SENIOR BUSINESS DEVELOPMENT & MARKETING ASSOCIATE
Department: Business Development
Reports To: President Automation Technologies Division
Reports To: President Automation Technologies Division
FLSA Status: Exempt
Location: Michigan
THE COMPANY
Invio Automation is an Industry 4.0 automation leader that serves a variety of highgrowth endmarkets including medical devices & life science renewable energy mobility logistics & fulfillment and heavy industry. Our Automation Solutions and Automation Technologies divisions work together to deliver Factory of the Future consulting and mission critical R&D prevalidation services that pave the way for a comprehensive suite of automation solutions where accuracy efficiency and precision are essential for success. With five locations across North America and a global network of collaborative partners Invio Automations geographic footprint provides customers with a presence in key markets where local service and support are valued.
Invios proven portfolio of Industry 4.0 technology includes autonomous guided vehicles (AGVs) robotics contract assembly line design & simulation and ergonomic general assembly tooling solutions for the worlds largest manufacturers. Invio serves an established and loyal bluechip customer base of leading automotive and industrial original equipment manufacturers that include Stryker Medical General Electric Ford Tesla Pepsi John Deere and Caterpillar.
Working at Invio is an opportunity to directly impact the future of American manufacturing. We strive to improve the lives of the men and women who partner with us by developing and integrating custom engineered manufacturing solutions that enhance life and contribute to improved safety efficiency and product quality for our customers.
DESCRIPTION
Our business development team is tasked with driving our presales initiatives and supporting our revenue growth strategy. You will work closely with our sales and marketing teams to engage potential clients qualify leads and contribute to the overall success of the company. This role is ideal for a seasoned professional with a strong background in customer identification discovery process and sales intelligence tools.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Becomes a subject matter expert on Invios suite of solutions products processes and operations.
- Design and implement a structured identification and discovery process to qualify leads.
- Develop data driven strategies to target and engage high value prospects.
- Conduct market research to refine ideal customer profiles and outreach strategies.
- Supports and/or leads various phases of the transaction process including market analyses development and evaluation of inorganic strategies drafting investment theses target identification and screening valuation modelling due diligence negotiation and closing.
- Analyze customer needs marketplace dynamics industry trends and the competitive landscape and understand the impact of business activities and decisions on the external environment.
- Qualify inbound and outbound leads and work closely with business development and sales engineers to present solutions and progress opportunities.
- Drive marketing and contribute to the development of bestinclass presentations videos and other digital content thats compelling to the customer.
- Strong understanding and adherence to sales performance metrics and KPIs.
- Manage and maintain accurate customer records in the CRM system.
Qualifications:
To perform this job successfully an individual must be professional proactive and positive. Having a passion for exceptional customer service and support is a must. Being sensitive to the unpredictable demands and uncertainties associated with human resources is a requisite to delivering superior results and exceeding the expectations of our internal and external customers.
Other Skills and Abilities:
- Excellent verbal and written communication skills
- Excellent interpersonal negotiation problemsolving and conflictresolution skills
- Excellent organizational skills and attention to detail
- Excellent time management skills with a proven ability to meet deadlines
- Ability to act with integrity professionalism and confidentiality
- Proficient with Microsoft Office Suite Salesforce or related software
- Proficiency with or the ability to quickly learn the organizations ERP Salesforce LinkedIn and lead management system
- Proficiency in LinkedIn Ads Google Ads and SEO is highly desirable
- Strategic thinker with the ability to translate business objectives into Invios sales initiatives
- Willingness to travel within North America up to 20 of the time
EDUCATION
Minimum of a bachelors degree or equivalent in Marketing Engineering or related field required.
INVIO AUTOMATIONS CORE VALUES
- We take pride in the reliability of our team and the difficult problems we solve for customers.
- We deliver real customer value that positively impacts the lives of those around us.
- We are dependable. Relationships and trust matter.
- Our ingenuity and desire to improve lives will complement our suite of solutions.
- We strive to demonstrate that our attention to detail does not start or end with the solutions we engineer and deliver.
- We believe exceptional service is better demonstrated than said.
Required Experience:
Senior IC
Employment Type
Full Time
Key Skills
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