Senior Demand Generation Manager
Senior Demand Generation Manager
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$ 114000 - 143000
1 Vacancy
Job Description
Your opportunity
New Relic is seeking a handson strategic marketer to join our growth marketing team. This role will develop and optimize lifecycle communications to drive engagement build pipeline and accelerate business growth. This role will work crossfunctionally with product sales (SDRs) and marketing teams to define needs manage programs endtoend and create innovative campaigns and nurture experiences that engage key personas across all business segments.
What youll do
- Work closely with the Director of Demand Gen and Director of Integrated Campaigns to identify aligned priorities and programs to support pipeline
- Partner with content team to identify messaging and strategic opportunities to generate impact with personabased messaging
- Propose proactive growth opportunities to generate new business for New Relic
- Work with the marketing operations team to build new nurture programs and optimize digital channel performance include strategic audience segmentation/retargeting
- Deepen our understanding of customer behavior identify patterns in their behavior and interactions across nurture touchpoints
- Manage KPIs own campaign performance and use data and insights to build and refine personalized experiences
This role requires
- 46 years of marketing experience in demand generation or growth function; ideally in B2B and/or tech company
- Subject matter expertise in multiple areas of marketing such as; paid media email organic social web SEO
- A clear track record in driving success in growth marketing acquiring retaining and engaging leads/customers
- Bachelors degree
- Selfdriven wellorganized detailoriented dataobsessed mindset with creative approach
- Proficiency in MarTech tools like Marketo Salesforce Tableau etc.
- Strong communication and writing skills
Bonus points if you have
- Experience with growth programs for Saas tech company agency or inhouse
- Understanding of Engineer and DevOp personas as well as Enterprise and Commercial buyer personas
- Marketo and/or Salesforce Certification
Please note that visa sponsorship is not available for this position.
The pay range below represents a reasonable estimate of the salary for the listed position. This role is eligible for a corporate bonus plan. Pay within this range varies by work location and may also depend on jobrelated factors such as an applicants skills qualifications and experience.
New Relic provides a variety of benefits for this role including healthcare dental vision parental leave and planning and mental health benefits a 401(k) plan and match flex timeoff 11 paid holidays volunteer timeoff a discounted employee stock purchase plan and other competitive benefits designed to improve the lives of our employees.
Estimated Base Pay Range
$114000 $143000 USD
Fostering a diverse welcoming and inclusive environment is important to us. We work hard to make everyone feel comfortable bringing their best most authentic selves to work every day. We celebrate our talented Relics different backgrounds and abilities and recognize the different paths they took to reach us including nontraditional ones. Their experiences and perspectives inspire us to make our products and company the best they can be. Were looking for people who feel connected to our mission and values not just candidates who check off all the boxes.
If you require a reasonable accommodation to complete any part of the application or recruiting process please reach out to .
We believe in empowering all Relics to achieve professional and business success through a flexible workforce model. This model allows us to work in a variety of workplaces that best support our success including fully officebased fully remote or hybrid.
Our hiring process
In compliance with applicable law all persons hired will be required to verify identity and eligibility to work and to complete employment eligibility verification. Note: Our stewardship of the data of thousands of customers means that a criminal background check is required to join New Relic.
We will consider qualified applicants with arrest and conviction records based on individual circumstances and in accordance with applicable law including but not limited to theSan Francisco Fair Chance Ordinance.
Headhunters and recruitment agencies may not submit resumes/CVs through this website or directly to managers. New Relic does not accept unsolicited headhunter and agency resumes and will not pay fees to any thirdparty agency or company that does not have a signed agreement with New Relic.
Candidates are evaluated based on qualifications regardless of race religion ethnicity national origin sex sexual orientation gender expression or identity age disability neurodiversity veteran or marital status political viewpoint or other legally protected characteristics.
Review our Applicant Privacy Notice athttps://newrelic/termsandconditions/applicantprivacypolicy
Required Experience:
Manager
Employment Type
Full Time
